George Rooks Email & Phone Number

Santa Clara, Ca

• Negotiated and positioned products with large IDNs. • Secured a multi-faceted deal that encompassed multiple IDNs comprised of heart stent and endovascular products.• Achieved the highest average selling price (ASP) in the company for two consecutive years.• Collaborated internally with Abbott Vascular to position a pricing strategy for large hospital chains.• Incorporated shared risk contracts with IDNs and Abbott Vascular.

Santa Clara, Ca

• Managed government, VA institution, and key IDN contracts.• Directed contract negotiations and strategies within the east coast.• Recognized as the #1 Director of Strategic Accounts in 2011 for percent to goal.• Recognized as the #1 Director of Strategic Accounts from 2011 – 2013 for market penetration.

Santa Clara, Ca

• Developed a significant amount of new business and enhanced product position.• Significantly improved market share.• Compensation Committee Member (2010 & 2011).• Regional Manager of the Year (2010).• Region of the Year (2010).

Buffalo, Ny

• Managed a cross-functional sales and marketing team.• Exceeded print and trade show goals.• Enhanced overall customer service by implementing direct follow-ups. • Established new product launch protocols.• Recruited individuals to the team after restructuring sales and marketing roles.

Wilmington, De

• Recruited to company to develop contracting platforms with individual managed care plans.• Maximized return on investment (ROI) by directing negotiations.• Grew Nexium into the leading proton pump inhibitor in the market.• Established preferred product position in multiple national and regional accounts.• Implemented successful pricing strategies.

Thousand Oaks, Ca

• Increased market share and penetration of Amgen products within assigned accounts.• Enhanced regional market share in 2004 and 2005.• Secured significant growth for oncology products.

Chicago, Il

• Identified untapped avenues, including new emerging markets and long-term care (LTC) facilities.• Received the distinguished Winner’s Circle Ring.• Received the National Achievement Award and the Will Hall Saiyushu Award.

Chicago, Il

• Received the Way Out Award. • Secured the Excalibur Award.