Cuisine Lab has established itself as a transformative platform, serving as a platform for the social and economic integration of refugees through comprehensive culinary training and employment opportunities in the restaurant, catering, and events industries. By equipping participants with practical skills and fostering professional growth in a nurturing environment, Cuisine Lab empowers individuals to thrive.In February 2023, Cuisine Lab achieved a major milestone with the launch of its first restaurant, driven by positive client feedback and the passion of its dedicated team. This initiative is a testament to the brand's commitment to creating a meaningful impact on both, the community and the food industry.As part of its branding strategy, Cuisine Lab focuses on building a strong Brand Identity that reflects its mission and values. Through Visual Communication, the brand ensures consistent and compelling storytelling across all platforms.

I collaborate with brands to enhance their visual communication, ensuring their messages are not only clear but also resonate deeply with their audience. By employing innovative design strategies, I help organizations amplify their visual identity, set themselves apart in a crowded market, and realize their full potential. Whether it’s developing striking infographics, captivating illustrations, or impactful publication design, I focus on creating meaningful visuals that forge connections and drive results, leaving a lasting impression.

A design boutique agency specialized in user-centric branding and interactive design, vit-e branding + digital caters to corporates, brands, and institutions, offering tailor-made offline + online solutions & tools to fulfill multiple business challenges and succeed. Building on design thinking and our belief in clarity of intent, we strive to deliver relevant, effective, and timeless solutions, that stand the test of time. Since 2000, we’ve learned that one of the most important things we bring to the table is perspective. Our approach and our way of opening our minds and hearts to the challenges we face help our clients more than we sometimes think.

SAGE + UNIFORMS is an urban Lebanese fashion brand inspired by the surrounding environment and the collective consciousness of the people who bear the consequences of cultural diversity, political unrest, and war.

Visual Communication - Illustrations - Infographics

Creation of a neo-oriental contemporary aesthetic inspired by the Arabic letterform. I designed different patterns, digitalisée them and applied them on different surfaces and objects.