Fifth Influence creates and implements brand marketing and issue advocacy advertising campaigns according to digital performance marketing principles, rapidly influencing consumers & constituencies.

Led the social media discipline, a family of cross-functional teams comprised of advertising creative, public relations, media, and digital professionals focused on delivering social media ideas and solutions that further clients’ strategic goals and priorities. Key member of the agency's leadership team, meeting weekly to review, discuss, and guide agency financial and operational performance.

Managed the digital strategy discipline. Led digital strategy formulation, aiding account teams in the identification and execution of the most efficient and powerful digital strategies and tactics to reach and engage consumers. Spearheaded the agency's thought leadership efforts and served as key member of a the agency's new business development team.

Led the strategic development of the agency's social media practice, worked with account teams to develop social media marketing strategies for clients and assisted in new business opportunities related to social media marketing.

Helped lead the agency's social media marketing practice. Served as strategist/planner on the DeVry University and Huffy Inc. account teams. Assisted with digital contact strategy development on a variety of client accounts including Atlanta Bread, Beazer Homes, Champion Labs, James Hardie, GlaxoSmithKline OTC brands such as Aquafresh and TUMS, and Zippo.

Kolbrener was a sales-smart marketing and branding consultancy with special expertise in fast-growth technology companies.Position was twofold: account direction and agency business development and marketing. Account direction encompassed managing key client accounts; supervising account teams and outside vendors in research, copywriting, design, interactive and production, extracting the best possible work for clients; devising marketing strategies and tactics; authoring and presenting strategic integrated marketing reports; developing ROI dashboards and writing creative briefs.Spearheaded all agency business development and marketing efforts, resulting in increased annual revenue by 240% in five years. Helped conceive and implement agency positioning. Forged a number of unique product offerings. Led agency’s entrance into search engine marketing. Directed client pitches and wrote proposals. Instituted business development best practices for estimating, proposal creation, pipeline management and client acquisition. Managed agency public relations including the launch of the agency blog. Created and presented seminars related to agency philosophy, beliefs and offerings. Managed intern program.

Little Tornadoes was a web development and consulting firm with offices in New York and Pittsburgh. It was acquired by Kintera in the fall of 2003. By providing custom Internet applications to nonprofit clients, Little Tornadoes maximized the organizations' effectiveness both internally and externally. Little Tornadoes worked at the national level with such groups as the March of Dimes, National Multiple Sclerosis Society, Muscular Dystrophy Association and American Lung Association. It provided hub-microsite technology to corporations such as St. Vincents Catholic Healthcare, and created customized content management applications for associations such as the American Association of Advertising Agencies and the Carnegie Endowment for International Peace.

Eonnet was a technology solutions and healthcare information provider for the electronic health marketplace.Managed sales and marketing operations for both company divisions: networking and Web development. Reported directly to the CEO. Assisted in the development of yearly business plans. Instituted new sales development programs, account management programs, lead generation processes and revenue-forecast reports. Established and maintained strategic partner programs. Created new advertising campaign and introduced fresh marketing strategies such as viral emails and quarterly seminars. Achievements included increasing sales by 285%.

Guided a sales team of 15 people in marketing and selling technology solutions to corporations and non-profit organizations in the Pittsburgh Tri-State region.

Co-created, marketed, and administered educational programs for targeted international populations, developed grants, and advanced study abroad programs.