Created, pitched and executed 2-3 weekly email newsletters - identifying target audiences, implementing segmentation lists, analysing performance and conducting biweekly reports.Merchandised the e-commerce website and app through product placement and landing page design, banner and advert design, copy and general website updates via Shopify and TapCart.Collaborated with Social Media Manager to create successful marketing campaigns on social media and our blog.Created multi-channel content; product flatlays, promotional videos and lifestyle imagery.Led design and copy across print and digital material; leaflets, posters, banners, editorials, billboards, blogs and adverts.Implemented advertising campaigns on both Facebook and Instagram; creating content and copy, identifying target audiences and analysing ad performance.

Led design and copy across print and digital material; sales brochures, lookbooks, website and social media visuals, while adhering to brand guidelines and using Adobe Suite.Designed, developed and managed company branding. Front end website design, logo formats, marketing material, stationary and signage.Manage and create multi-channel social media content; GIFS, graphics and BTS promotional footage. Using analytics to produce social engagement strategies and discovering what could be improved.Directed weekly photoshoots; creative direction, BTS content, model booking, styling, time management and organising.Administrative duties; product uploads using Excel and NetSuite software. Managing product information throughout the website, ensuring all is correct and visually pleasing.

Used my own initiative and knowledge of trends to create visually attractive displays within the fashion and home department. Re- arranging floor fixtures to suit customer journeys and best sellers.Ensured high standards of product presentation and placement by keeping displays immaculate and replenished.Organised and kept track of current promotions and events, ensuring correct signage was displayed and offers were correct.Supported the sales team by cashing up and answering product queries.Interacted with customers; providing help and advice while also handling any complaints.Had positive relationships with co-workers, team leaders and managers.