Gerald Horn is a Financial Advisor with the River Falls Group at Morgan Stanley. As a third generation Financial Advisor with the firm, Gerald has spent his whole life immersed in the world of equity markets and personal finance. This has led to his passion for his work, helping clients protect their capital and reach their retirement goals.Gerald started at Morgan Stanley as a Client Service Associate in 2018 after earning his Economics degree from the University of Maryland. Prior to attending UMD, Gerald graduated from the Bullis School in Potomac, MD. He switched roles and joined the River Falls Group as a Financial Advisor in 2022, bringing the knowledge learned and years of experience earned from the administrative side of the business to ensure his clients are given the service they deserve.Gerald also brings both equity market knowledge and financial planning experience to the team, helping ensure that the hybrid model of services the team employs makes sense for each of his clients.Gerald resides in Washington, DC. In his spare time, Gerald loves to play basketball, read up on current events, explore DC with friends, and visit his family in Potomac, MD.