Geraldine Joy Go Email & Phone Number

Greater Los Angeles Area

Greater Los Angeles Area

I handle Consulting Services for clients who need guidance, knowledge and results in the following areas:- Search Engine Optimization (SEO) broken down into 3 categories: On-site, Off-page and Technical SEO- ECommerce Management (programs, tools and resources)- Online Marketing (Email Marketing, Paid Search, Social Media Marketing, and Affiliate Marketing)- Website Design, User Experience, - Use of Google Analytics and other Reporting tools to aid in understanding consumer driven data and make better business decisions fromPROJECTS:L'Ermitage Foundation (www.lermitagefoundation.org)- Website Design and Development, Content ManagementSLB Printing.com - Website Redesign, Working on Site Optimization for Local Search, Keyword Research, Optimized Content, Alt Image Attributes, Link Building guidelinesEducational Insights.com- Ecommerce Management, regular reporting, Email Marketing, setting up of product pages and landing pages, site troubleshooting, Search Engine Optimization (onpage, offsite and technical SEO) and management of 3rd party providers (Marketlive, SEM Agency, Bronto and Power Reviews)Day2Day Printing.com- Performed Online Marketing initiatives for the Ecommerce Website including setting up of Nonprofit Program and Affiliate Program, User Experience (UX) Design, Website Content Management and Optimization, at the start of operations, handled Customer Service, Prepress and Fulfilment.MarbleSafe.com- Website Redesign, Keyword Research, Worked on Site Optimization for high-volume keywords, Optimized Content, Link Building guidelines

Greater Los Angeles Area

Responsibilities include:- Search Engine Optimization (SEO) for all clients belonging to different industry verticals.- Social Media Management and Marketing; Social signals being so integral with search engine optimization, we believe both SEO and Social Media Marketing efforts combined, will deliver a kick-ass online/digital presence.- Assess, identify and produce the Scope of Work (SOW) and Strategy for new businesses.- Assist the Business Development Team with intelligent and meaningful insights to assist in acquiring new businesses.- Perform Online Reputation Management (ORM) services- Content Marketing, eCRM, Google Analytics Review and Reporting, Online Marketing and Digital Strategy, Consulting

Search Engine Optimization/Marketing (SEO/SEM), Social Media Marketing, Web Design and Development, E-Commerce Solutions, Adwords Campaign Management, PR strategies.

• Managed the Corporate Social Responsibility efforts of the company (UCommunity Program), creating relationships with non-profit organizations and extending printing support while fulfilling the link acquisition strategy of the company.• Managed marketing and event sponsorships, establishing brand connections and relationships with major graphic design organizations and other relevant companies.• Supervised a team of marketing coordinators, writers, bloggers and project managers handling the SEO/SEM/online marketing campaigns and press release articles.• Handled the Affiliate Program of the company via Commission Junction • Coordinated email marketing promotion launches between departments• Handled the order fulfilment and prize claims of the Blog Sponsorship Program• Call Center management experience (off shore) setting up process flows, call handling, outbound marketing and sales.

• Handled major/VIP clients accounting for one-fifth of total revenues of the company (CPX Interactive, Tato Media, Funbox Ltd. And others).• Has been lauded to contribute to internal process improvements that promote efficiency between departments in the company, improving the quality of campaign delivery to clients.• Involved in the online advertising executions and strategies of our clients’ mobile campaigns: campaign optimization, search engine optimization, CPA, CPC/PPC, CPM, and other tools.• Monitored live campaigns paying attention to every detail of user retention, billing ratio, churn rates and making optimizations based on the report/analyses.• Gave hands-on training to new hires and was continually regarded as a mentor.

• Handled the Interactive Advertising Sales for GMA 7 (www.igma.tv). Offered broadcast and advertising innovations involving Mobile and Wireless applications and solutions, gaming technology (TV, mobile, and online), website advertising, and other non-traditional media executions.• Managed accounts and promotions of Philippine top advertisers such as Globe Telecom, Jollibee, McDonalds, PLDT, Unilever, Procter&Gamble, San Miguel Corp., Mead Johnson, Wyeth, among others.• Handled the company’s content acquisition strategies for mobile distribution which included negotiations with mobile gaming and music/record label licensing deals, as well as local Philippine stars.

• Acquired and managed corporate accounts • Owned the Network Expansion Accounts via partnerships with ISP Resellers nationwide.

Mba, Business Administration

Ab Journalism, Mass Communication