Geraldine Lee Email & Phone Number

Canada

Winnipeg, Manitoba, Canada

- 235% increase in number of keywords ranked for within 6 months upon site revamp- Redesigned website on Webflow- Copywriting for emails, social and blog- Design for emails, social, blog, and pamphlets

Winnipeg, Manitoba, Canada

GeraldineLee.com

Winnipeg, Manitoba, Canada

SEO:- Ranked Outstanding Branding's website to #1 on Google for several keywords such as "promotional products winnipeg" and other industry keywords through consistent content marketing and SEO optimisation- 340% increase in new leads and 53.86% increase in year-on-year web traffic due to content marketingMarketing Role:- Built and re-designed the company website on Squarespace- Wrote cornerstone articles for the company blog to establish ourselves as an emerging thought leader in the promotional products industry- Researched and optimised articles and the website for search engines- Copywriting and design for monthly promotional email newslettersBranding and Design Role:- Designing logos and marketing packages for clients- Creating virtual mockups and artwork ready for decoration- Designed, wrote and edited 3 promotional lookbooks for digital and print- Designed and packaged client gifts to build customer relationships and retain loyalty

Singapore

• Ran point for conference agenda for Echelon Malaysia and Echelon Thailand 2017• Bring the right speakers for the agenda onto the conference• Emcee at Echelon Malaysia and Echelon Thailand 2017

Singapore

• Planned social media strategies for clients• Content creation: copywriting, design, photography• Analyse performance of social media campaigns into monthly reports• Advise clients on latest social media trends, industry changes, current news• Spearheaded social media marketing campaigns (Contests, promotions and content)

Singapore

43rd Ship for Southeast Asian and Japanese Youth Programme (SSEAYP) 2016Had the honour to represent Singapore as a Youth Ambassador of Goodwill. Was in the Corporate Communications committee and handled:• Branding of 43rd SSEAYP Singapore Contingent (Logo, write ups, look, concept)• Designed print collaterals such as 60pg Contingent booklet, Namecards• Managed Facebook page from 0 to 1.3k+ fans within 2 months with $0 ad spend• Produced, filmed and edited short videos showcasing the SSEAYP journey• Conceptualised and oversaw the contingent photoshootAnnual youth exchange programme initiated by the Prime Minister of Japan in 1974 and supported by the ASEAN member-countries since 1974. It aims to broaden youth leaders’ perspectives and networks, as well as promote a better understanding of cross-straits relations and regional concerns among the youths from the region.

Singapore

HOD for Interactive Media Department. - Oversee and conceptualize branding, creative pitches, design and feel - Copywriter for online, pitches, social media and video- Oversee social media department for the media group and food group of companies- Client relationship management - Produce corporate videos, print collaterals, newsroom videos- Designer for print, websites, online and social media - Manage Interactive Media team members and keep track on project timeline- Voiceover talent- Assistant Director for commercials, corporate videos, short films

Singapore

• Manage the following: -- website development -- social media channels -- content creation -- graphic design work• In house Tech Expert• Assistant Director and Assistant Producer for Power Recipes on Mediacorp OKTO• Produce short films for the Shorts@Cathay initiative, a partnership with leading exhibitor Cathay Cineplexes to nurture the local film industry • Produce / edit / write newsroom and corporate videos • Produce TV series• Write for TV• Edit TV episodes• Narration of voiceover content

Singapore

Facilitate film distribution & marketing by managing project timelines & communication with team members, liaising with external personnel and coordinating with video distributors for the sales of licensed films. Worked on film releases of:- The Hunger Games: Catching Fire- The Legend of Hercules- I, Frankenstein- That Awkward Moment

Co-founded a marketing & media production startup. Produced video campaigns for clients such as Macbeth Footwear & OBEY.

Walimah - Malay Drama ShowMediacorp Suria

San Francisco Bay Area

Produced a series of behind-the-scenes videos about the feature film projects of a select group of eight documentary filmmakers awarded the 2013 MediaMaker Fellowship by the Bay Area Video Coalition.

205B Thomson Road, Goldhill Centre, Singapore 307639

Worked with Creative and Business departments. Contributed creatively and sat in on design and client meetings.

Singapore

Wrote entertainment and music articles for the website.Interviewed Sara Bareilles when she came down to Singapore in 2011.

HYPE is a bi-annual entertainment and lifestyle magazine distributed to over 30 locations in Singapore. Undergoing a revamp in 2009, it wowed media personnels in the industry with its cutting edge design and editorial. I was the editor for Issue #31, Starstruck!, which featured the quirky Katy Perry as its cover girl. A variety of other artistes such as Tokio Hotel, Sezairi Sezali, Chua En Lai, Jay Chou and Mika were also featured in the magazine as well.Roles: Liaising with industry contacts, editing, writing, photographing, working with designers to produce pages, updating Facebook page and Twitter account, managed team of writers, etc.

Covered school events and wrote articles on current events and entertainment news.

Bachelor Of Fine Arts In Creative Producing, Film Production, Film Producing, Script Writing, Marketing

Diploma, Mass Communication

Activities and Societies: School of Film & Media Studies Society (FMSS)