Gerardie Zúñiga Email and Phone Number

[Sam's Club]• Team leader responsible of the end-to-end processes for digital campaigns and of the always on communication for social media• Managing multiple projects and deliverables for the different clients within the marketing team• Overseeing and developing of strategies for campaigns, and working with the other brand agencies (ATL, BTL, CRM, Media, etc.), in order to deliver 360 tailored and effective ideas.

[LALA, Cielito Querido Café, Farmacias del Ahorro, JOKR Mx & Col, Spotify, Suzuki]• Leading ATL (TV, cinema, OOH, POS trade) and digital campaigns, ensuring a succesful execution based on the objectives and needs set on the brief• Overseeing and follow up to the communication strategies and projects with internal teams: creative, design, data, planning, social media and production• Discovering strategic solutions and opportunities in order to achieve KPIs and business objectives

[HUAWEI Mobile Mexico & LATAM]• Leading campaign strategies and creative content for different media, beholding social platforms and audiovisual productions for digital and TV• Overseeing the effective Ad campaigns and TV spots implementation with the media agency• Coordinating the creative adaptations and locutions of the global spots for TV, cinema and digital• Responsible of influencer marketing: briefing, negotiation, contracts, campaign follow-up and reports•… Show more [HUAWEI Mobile Mexico & LATAM]• Leading campaign strategies and creative content for different media, beholding social platforms and audiovisual productions for digital and TV• Overseeing the effective Ad campaigns and TV spots implementation with the media agency• Coordinating the creative adaptations and locutions of the global spots for TV, cinema and digital• Responsible of influencer marketing: briefing, negotiation, contracts, campaign follow-up and reports• Implementation of working plans with the team and the brand to ensure the optimization and best performance of monthly KPI's Show less

[Philadelphia Cream Cheese (Mexico and Chile), TANG & Clight]• Overseeing the digital campaigns, social media production and website development• Collaborating directly with ATL and BTL teams in order to deliver 360 effective campaigns• Coordination and follow-up of PaidMedia implementation with media agency (Social Media, Google Display Networks, Programmatic, etc.)• Responsible of the CRM and mailing implementation

[Cheetos, Hummus Obela, Valle Redondo (Perla Negra, Sunset, Cuatro Soles), Fonda Argentina, Vermox, UNICEF]

[Lubriderm, Nestea, Hummus Obela, Little Caesar’s, Vermox]• Creating the content for social media and blog.• Collaborate with creative team in order to create concepts and strategies• Achievement of the KPI's set on the mkt plan• Responsible of the data reports

[Caracol de Plata, Go-Kart Manía, CREA México, Sport Fitness]• Creating the content for social media and blogs• Responsible of the creation and mailings and newsletters • Data reports• Coordination of the internal team and production team• Project management• Community management