Gerard Noumi Email & Phone Number

Lexington, Massachusetts

• Lead large client relationships for online and in store shopping programs with loyalty programs and financial institutions. Drive omnichannel marketing campaigns and product roadmaps by partnering with senior and.
• Set and execute strategic account plans for a $10MM book of business with multi-year growth goals through strategic marketing planning, product enhancements and inclusion of the program value proposition within the.
• Increase revenue by $2MM annually by implementing a new billable customer care product.
• Uncover two new advertising sales opportunities within partner channels resulting in over $300K in annual billings.
• Uncover and successfully negotiate for United Airlines to implement shopping offer APIs within the MileagePlus X app to increase our cross-channel presence and increase member acquisition growth by 50% per year.
• Successfully manage all client audits by closing any findings within target deadlines, including negotiating less expensive solutions to minimize project costs.

Lexington, MA

Raynham, MA

• Recruited back to develop re-branding strategy to expand beyond core offering into other functions (IT, finance, and healthcare). Responsible for a $15MM P&L, including on-going budget review, cost management and.
• Analyzed and managed lead generation process to increase new prospects by over 50% and created a business development follow-up strategy.
• Partnered with creative design firm to develop new assets for the re-branding launch, including website, event display and marketing collaterals.
• Oversaw sales administration process for client services and finance, including launch to ERP system to modernize billing processes and savings workforce expenses.
• Managed department of 7 team members, including 4 direct reports.

Newton, MA

• Responsible for managing the marketing and business development efforts for direct partners in the Upromise business unit. Sold advertising campaigns (email, web placements and statement inserts), executed the.
• Developed long-term strategy to focus on expanding Local in-store CLO program, including mobile app.
• Responsible for ad sales quota and reached 120% of plan.
• Led the transition for our $100MM+ in annual sales dining program to a new reward structure, which included site and member communication updates.
• Managed the transfer of the grocery program to a third-party provider, including a new product UX and a multi-channel communication plan.
• Promoted from Marketing Manager.

Newton, MA

Raynham, MA

Raynham, MA