As the Head of Corporate Marketing for Tinsa Group's Spanish companies, I am entrusted with leading strategic marketing initiatives to enhance brand visibility, engage stakeholders, and fuel business growth.

Responsible for the development and management of digital solutions of the company and Director of the corporate Marketing of DataCentric.- Management of the business unit eMarketing dedicated to the coordination of multichannel outbound campaigns: eMail Marketing, lead generation, SMS Marketing and databases for telesales. As a result of this activity over 300 campaigns are annually delivered.- Management of the production unit, Xcampaign, being reasonable for a team of 4 people, between developers and traffickers. Performing consulting and technical support tasks for the technological solution Xcampaign for managing and sending eMails, messages and Newsletters, with more than 50 Million monthly sent eMails. As well as services as eMail creativities, landing pages, surveys and database management for the data generated online.- Coordinator of of the directors’ online community www.DirectivosPLUS.com and online community with more than 50.000 Spanish executive directors. Activities include: capture of new members as SEO, SEM, advertising and Telemarketing display, regular content plan updates to members vía newsletters and articles.- Marketing Director of DataCentric. Including CRM, Branding, Communications, SEO, SEM, Outbound Telemarketing, eMailMarketing, Social Media and the launch of an Inbound Marketing strategy.- Member of the management board of DataCentric.

Professor of DataDriven Marketing, Applied Big Data, Direct Marketing and Interactive Marketing for Master students and Corporate courses.

Head of the eMarketing business unit operating in the Interactive Marketing Industry, with the following responsabilities and achivements:- Launch and development of the eServices unit of Schober, in charge of the creation of global email marketing solutions, such as, Lead generation projects, email listbrokerage, eCRM solutions and the creation of the company’s own opt-in email database - Responsible of the online B2B community of www.directivosplus.com- Acquisition and management of more than 200 on-line accounts, including many Top Spanish advertising companies- On-line traffic generation of websites dedicated to the creation of opt-in Multichannel lists through a marketing mix: affiliation, search marketing, on-line publicity and telemarketing- In charge of reaching agreements and developing business with third-party email list owners. As a result of this, Schober currently has the largest portfolio of B2C and B2B opt-in lists and online prospect pool - Coordination of the International Sales Unit of Schober for business retention and management of key corporate accounts. - Management of a 5 person team.

Spain and Portugal division Director for the International Sales and Marketing activities of Schober.with the following responsibilities and achievements:- International Key-accounts Management. Consulting work in database intelligence, International Marketing, listbroking and mobile and e-mail marketing. Under my management the sales of the department increased by more than 500%, surpassing a total turnover of 1 million Euro in data net sales.- Design, implementation and follow-up of the general strategy of the company’s International Marketing activities.- Management of commercial relationships between the company and other International subsidiaries.- Coordination of Masterfiles generation for Italy and Portugal.