Gerda Heyman

Gerda Heyman Email and Phone Number

Marketing & Communications Strategist | Helping businesses unlock growth with game-changing digital strategies @ Big Idea
pretoria, gauteng, south africa
Gerda Heyman's Location
Stellenbosch, Western Cape, South Africa, South Africa
About Gerda Heyman

I am a through-the-line strategist with over 25 years of expertise in strategy, growth, content marketing, and email marketing. I founded Big Idea in 2000, transforming it into a global strategic marketing business. My focus is on channel optimisation and data-driven marketing solutions that drive sales conversions, client retention, and sustainable growth.Through Big Idea, I collaborate with a network of experienced marketers to deliver tailored, results-driven strategies that help businesses thrive in today’s digital landscape. With a strong work ethic and a passion for results, I take pride in building long-term partnerships with clients, delivering personalised solutions that align with their unique goals.My career spans industries such as e-commerce, IT & telecom, SaaS, finance & banking, agriculture, and more, across South Africa, the SADC region, Europe, and the USA. I specialise in capturing and analysing data across channels, with a focus on email marketing, to create personalised experiences that drive engagement and revenue.I’m Klaviyo product and Mailchimp certified, and I continuously upskill to stay ahead of trends in AI, automation, and data-driven marketing. I also offer consulting, mentoring, and coaching to guide businesses in shaping effective marketing divisions and teams.If you're seeking a strategic marketing partner, feel free to reach out at gerda@bigideasa.co.za.

Gerda Heyman's Current Company Details
Big Idea

Big Idea

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Marketing & Communications Strategist | Helping businesses unlock growth with game-changing digital strategies
pretoria, gauteng, south africa
Website:
bigideasa.co.za
Employees:
17
Gerda Heyman Work Experience Details
  • Big Idea
    Owner, Managing Director
    Big Idea Jan 1997 - Present
    Western Cape, South Africa
    Big Idea is a Strategic Communications ConsultancyBig Idea offers integrated communication and marketing services from small to large campaigns. Our off-the-wall thinking creates big ideas so that your business can achieve beyond its set objectives, connecting you to convert clients.We create targeted, effective and meaningful communication with measurable results, delivering an all-encompassing message across all media channels, turning your brand, marketing and communication strategy into business growth that translates directly to your bottom line and balance sheet.Big Idea's highly experienced and skilled team of collaborators manage communication, marketing and special projects for our clients, as well as campaigns and events from start to finish. We do not take for granted the trust our clients place in us, and sustaining this trust rests with every individual at every level within Big Idea’s collaborative network.
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  • Metis Performance Marketing
    Email Marketing Specialist & Strategist
    Metis Performance Marketing Jan 2021 - Present
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  • Thuthukani Financial Services
    Marketing Executive
    Thuthukani Financial Services Jan 1999 - Dec 2000
    Pretoria Area, South Africa
    Marketing and communication management, including strategic planning, budget management and staff. Brand management i.e. positioning of brand, brand alignment across offices and outlets. Compilation of monthly internal communications such as newsletters, bulletins and stakeholder communcations. Public relations, managing stakeholder and media relations, compilation of articles and press releases etc. Management of creative agencies and campaign rollouts and event management.
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  • Oce Printing Systems
    Marketing Executive
    Oce Printing Systems Jan 1997 - Dec 1998
    Johannesburg Area, South Africa

Gerda Heyman Skills

Marketing Management Direct Marketing Team Building Social Media Exhibit Design Online Marketing Campaign Plans Brand Development Content Management Relationship Marketing Media Relations Online Reputation Management International Relations Project Leadership Customer Service Management Conference Coordination Digital Marketing Team Leadership International Marketing Strategic Planning Reputation Management Building Relationships Auction Management Campaign Strategies Online Advertising Microsoft Office Content Strategy Sales And Marketing Internal Communications Marketing Focus Groups Press Conferences Web Project Management Event Management Exhibition Stands Customer Service Social Media Marketing Email Marketing Strategic Thinking Project Management Public Relations Marketing Communications Marketing Strategy Service Delivery Internal And External Communications

Gerda Heyman Education Details

Frequently Asked Questions about Gerda Heyman

What company does Gerda Heyman work for?

Gerda Heyman works for Big Idea

What is Gerda Heyman's role at the current company?

Gerda Heyman's current role is Marketing & Communications Strategist | Helping businesses unlock growth with game-changing digital strategies.

What schools did Gerda Heyman attend?

Gerda Heyman attended University Of Pretoria/universiteit Van Pretoria, University Of South Africa/universiteit Van Suid-Afrika.

What skills is Gerda Heyman known for?

Gerda Heyman has skills like Marketing Management, Direct Marketing, Team Building, Social Media, Exhibit Design, Online Marketing, Campaign Plans, Brand Development, Content Management, Relationship Marketing, Media Relations, Online Reputation Management.

Not the Gerda Heyman you were looking for?

  • Gerda Heyman

    Gerda Heyman
    Marketing Director & Strategist At Big Idea
    City Of Johannesburg
    2
    iburst.co.za, mweb.co.za
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