FMP (Fachverband Medienproduktion/the German association of media professionals) and Maertterer one-to-one founded PPA, the Programmatic Print Alliance. PPA brings together those who share common interests and goals, namely potential clients/advertisers for programmatic printing with the publishing industry.

In 2003 I initiated a startup, called AlphaPicture.com . Today I am still co-owner. We are the world's market leader of Picture Personalization on an ASP-basis. AlphaPicture offers Software as a Service (SaaS) for One-to-One Direct Marketing for print, web and mobile: from picture- and video personalization over (viral) cross media campaigns, up to Transpromo. In July 2018 we launched this service under the sub-brand myAlphaPicture.com for the B-to-C market.

In summer 2013 I started my work with Eversfrank Group. My mission was to transform a more than 100 years old traditional web-offset printing group with 300 million Euros turnover per year and 1,200 employees into a state-of-the art hybrid printer (web-offset & digital).Meanwhile Eversfrank is producing more than 50 million totally personalized Hybrid-Catalogues per year. After five challenging years, my mission at Eversfrank is accomplished. Eversfrank’s digital printing plant with the… Show more In summer 2013 I started my work with Eversfrank Group. My mission was to transform a more than 100 years old traditional web-offset printing group with 300 million Euros turnover per year and 1,200 employees into a state-of-the art hybrid printer (web-offset & digital).Meanwhile Eversfrank is producing more than 50 million totally personalized Hybrid-Catalogues per year. After five challenging years, my mission at Eversfrank is accomplished. Eversfrank’s digital printing plant with the most modern #HighSpeedinkjet machines is totally unique in Europe. Show less

schwarzspringer_direkt GmbH is trendsetter in the fields of One-to-One Dialogmarketing. The company creates and realizes state-of-the-art Crossmedia Campaigns, combining the latest technologies in Digital Printing, e-Marketing, Social Marketing and Enterprise Feedback Management (EFM).

Teaching "Marketing Operations" in Entrepreneurship Laboratories of CDTM - Center for Digital Technology & Managementhttp://www.cdtm.de/people/lecturers.html

Teaching "Design of Non-Print-Media (film, video, multi-media, web)".http://www.hdm-stuttgart.de/

Award winning web-agency and IT-specialist, creating websites for LBBW (bank), IKK (health insurance), Duravit (bathrooms), Betty Barclay (fashion), Salamander (fashion), FLEX (power tools), VPV (life insurance).Multimedia presentations and videos for Mercedes-Benz, Wüsthoff Knives, Hewlett Packard, IBM. Recruiting sites for banks (Sparkassen-Group).

Advertising agency, foto- and video studio. Clients: FLEX Power tools, Mercedes-Benz/DaimlerChrysler, Hewlett Packard, IBM, IKK, RENZ-Briefkaesten, Volkswagen, Volksbanken.

Multimedia Shows, Films, Videos, Interactive Media - responsible for Daimler-Benz, BMW, Ford, Volkswagen, STIHL, VDMA.

Responsible for clients Auto-Staiger, FLEX Power Tools, Schwabengarage, Autoport, Proflax.