I am a creative, adaptive, and passionate Entrepreneur with a strong focus on empathy. I am skilled in community building, content creation, consumer behaviour, marketing and advertising. Skilled in Behavioral Science, Behavioral Strategy, Brand Strategy.I have successfully accomplished exceptional results working for recognized companies such as Samsung, Diageo, Volvo, SCJ Jhonson, Unilever, P&G.I guide people, entrepreneurs and companies to understand its purpose and achieve it in a coherent way with the current demands of the consumer and the market.Founder of WikiMujeres, the first and largest network of professional in Colombia and then the world with a mission to empower, inspire, and create better opportunities for each other through the power of community. Through my work I have helped to deliver over 300 events and workshops per year and helped the business growth for more than 20.000 women businesses globally.How do I do it?Through consultancies, personalized accompaniment, mentoring, workshops and conferences.About me ►I am a publicist specializing in strategic planning and consumer psychology.I have been advising companies from different industries for more than 16 years in understanding the market, trends and consumers, supporting them in their business invention processes and brand positioning.I am passionate about supporting the purpose of leaving a conscious and empathetic mark in the digital ecosystem.✎ geraldine@wikimujeres.com