German Toribio Email and Phone Number
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High-performing, high-energy senior exec with more than +15 years of experience in digital business development, sales, marketing and cultural transformation of companies. Analytical profile, with comprehensive understanding of the business and its development in the short and long term. Passionate about business, sports and interpersonal relationships in all areas. I love challenges, put together work teams, flexible for scale and develop an entertaining environment where you work passionately and with common goals with honesty. Result-oriented. Regional experience in Latin America.Specialties include: customer data, insights, identity and privacy regulation (GDPR), machine learning and AI, ad tech platforms and products, programmatic/RTB, cross device/mobile, native content, online video, and distribution. Business Development, Complex Sales Cycles, Salesforce CRM, Mid-Long client relations, Business Plan analysis, Market analysis, Marketing Plan, Inbound Marketing, EBITDA. Personal Skills: relationship internal & external and honesty.
Medialaugh
View- Website:
- medialaugh.com
- Employees:
- 7
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Founder And CeoMedialaughBuenos Aires Province, Argentina -
Founder & CeoMedialaugh Jul 2023 - PresentArgentina🚀 Driving Innovation in AdTech & Digital Marketing in LATAM 🌎At Medialaugh, we are passionate about combining cutting-edge technology with deep cultural expertise to deliver exceptional results in the LATAM region and Americas. We work with global leaders in AdTech, including Xandr, Equativ, PubMatic, and Infillion MediaMath, offering advanced omnichannel DSP solutions that make advertising smarter and more effective.With Argentina as a key offshore hub, we deliver cost-effective, high-quality technology services to clients, enabling them to scale faster and more efficiently in Latin America.Our strengths lie in:🌐 Deep LATAM Market Knowledge: From digital marketing and content to sports and entertainment, we understand the region’s unique dynamics.🤝 Strategic Partnerships: We cultivate strong, long-term relationships with agencies, brands, and tech companies.💡 Tech & Innovation: We’re always on the pulse of the latest developments in AdTech, ensuring our clients stay ahead of the curve.At the core of our approach is the belief that work should be fun—we truly believe that laughter drives the best decisions and the most meaningful collaborations.Let’s connect and explore how we can work together to drive success in LATAM & Americas Region! -
Co-Founder & CeoLaugh Jan 2021 - Mar 2024ArgentinaBeing able to LAUGH while we work is the engine of our most important decisions. We represent global media and tech companies in LATAM Region:AdTech Partners - Xandr, Equativ, Pubmatic among othersTech Partner - Official Re-sellers - Infillion MediaMath: www.infillion.com - The leading DSP Omnichannel technology pioneer on a mission to make advertising better. Offshore Services: Argentina stands as a highly competitive HUB for technology companies, offering exceptional service delivery to clients through a cost-effective equation. We are experts in LATAM culture, content, digital marketing, tech stack, sports, entertainment, and most of all, we have a great relationship with agencies and brands across the region! -
New Business Director - Latam RegionMediamath Jul 2020 - Apr 2021 -
New Business & Biz Dev Director - Latam South ConeMediamath Jul 2016 - Jun 2020Greater Buenos Aires, ArgentinaMediaMath es lider en Compra Programatica de Medios en el mundo, apalancada en la DATA y sus algoritmos de inteligencia artificial que optimizan la compra en tiempo real. MediaMath is the leading independent software company for marketers.Our tools and services enable marketers to reach the audiences they want at the scale they need to achieve their business outcomes.Since 2007, when we created the first programmatic technology for marketers, MediaMath’s global infrastructure, vast partner network and quantitative approach have delivered transformative results – truly strength in numbers.Today, marketers are adopting our vision. The industry is shifting from broad to narrow audiences, from siloed channels to crossing display, social, mobile and video, and from counting clicks to declaring success based on customer delight.MediaMath is partnering with the most forward-thinking marketers and agencies to accelerate these changes. We build on the leading edge of technology and innovate to scale. We marry software – purpose-built for enterprise marketers – with scaled, privileged inventory, exclusive data and industry-leading training and support.- See more at: http://www.mediamath.com/about/My role:Responsible for the sale of technology licenses / programmatic purchasing software in South America and the development thereof.Achievements:- Agreements with the Big Six Agencies throughout all the countries that I manage.- Development of large Fortune 500 accounts. -
Head Of Marketing Diario OléGrupo Clarín Sep 2014 - Jul 2016Www.Ole.Com.ArOlé es diario deportivo de mayor tirada en Argentina y su sitio web tiene en promedio 2014 más de 10 millones de Browsers Únicos al mes de todo el mundo. - Estrategia y ejecución del plan de marketing para las distintas plataformas: PAPEL, ONLINE, MOBILE y RRSS. Objetivo: EBITDA. - Campañas de comunicación. - Manejo de la pauta de medios multiplataforma. - Campañas de Performance en buscadores y medios digitales. - Alianzas estratégicas de contenido y monetización. - Nuevos negocios. - Manejo de Redes Sociales: Facebook – 4 MM de Fans, Twitter 2 MM de followers, Instagram y Youtube. -
Jefe De Producto Comercial DigitalGrupo Clarín May 2014 - Sep 2014Desarrollo del Portafolio de Medios Digitales de AGEA con el objetivo de maximizar la monetización del inventario de los sitios. Actualización continua de nuestro mediakit brindando herramientas para todo el equipo comercial de AGEA.Desarrollo de vía alternativas de generación de negocios digitales.Interacción contínua con MKT, Redacción y Administración para mejorar continuamente la operación del negocio. Comunicando interna y externamente a agencias y anunciantes las diferentes oportunidades comerciales y procesos.PRODUCTOS:Noticias y Contenidos:- Clarin- Olé- EntreMujeres- iEco- Gran DT- TodoViajes- Next - Tecnología- Extra Show - Espectaculos- Buena Vida- BienCasero- ViaResto- Ñ- ARQ- La Razón- GeniosClasificados:- DeAutos- ArgenProp- Clarin Empleos- Guia ClarinMás INFO: http://marketingcomercial.ageadigital.com.ar/ -
Facilitador Fusión De Ventas On Y OffGrupo Clarín Jan 2013 - Apr 2014ArgentinaDesarrollando la comercialización de los sitios en tandem con gerentes de venta, nuevos negocios y alianzas para los SEGMENTOS ECONÓMICOS: - Segmento Automotriz: Autos, Camiones, Motos, Concesionarias, Autopartistas. Objetivo desarrollo y crecimiento del segmento y presupuesto https://www.linkedin.com/redir/general-malware-page?url=Deautos%2ecom publicidad.- Segmento Inmobiliario: desarrollo del segmento y objetivo presupuesto ArgenProp.- Performance: desarrollo de clientes líderes en la industria digital: MercadoLibre, Despegar, Groupon, Dafiti, etc. Con la gestión particular que estos requieren.LOGRO: 94% crecimiento año 2013.Entre los principales sitios de Grupo Clarín se encuentran: Noticias y Contenidos: - www.clarin.com- www.ole.com.ar- www.entremujeres.com.ar- www.ieco.com.ar- www.biencasero.com.ar- www.viaresto.com- www.revistaenie.clarin.com- www.si.clarin.com- www.larazon.com.ar- arq.clarin.comClasificados:- https://www.linkedin.com/redir/general-malware-page?url=www%2edeautos%2ecom - www.argenprop.com- www.empleos.clarin.com- www.genios.com.ar- zonales.clarin.comJuegos:- www.grandt.clarin.com -
Advertising Sales ManagerDatam.Com // Fnbox.Com Jun 2012 - Dec 2012In charge of Sales Operation for Latam.Group Sites, Publishers and Datam Network. -
Head Of Advertising Sales & New BusinessMercadolibre.Com Nov 2008 - May 2012MercadoLibre.com is the largest platform for internet purchases and sales for Latin America.I work in the Advertising Sales unit for the company. I started working as an account manager, and now I´m in charge of the operation in Argentina, Chile and Uruguay.My goals were achieved in MercadoLibre in many ways. I have an strategic point of view of the company and its bussinesses (MercadoLibre, MercadoClics, MercadoPago and MercadoShops), and I like to develope alternative ways of monetization. In year 2010, I made in conjunction with MercadoPago partnerships with banks in Argentina to give free financing to customers in MercadoLibre, thus achieving multiply operations. This agreement included a change in advertising by MercadoLibre. -
Miembro De La Comisión De Medios Representando A MercadolibreIab Arg (Interactive Advertising Bureau) Nov 2008 - May 2012Comisión a cargo de la promoción y eduación de los medios digitales como alternativa efectiva, medible y orientada a resultados en Argentina. -
Account ManagerS. A. La Nacion Jan 2007 - Nov 2008lanacion.com is one of the two most important newspapers online in Argentina. I was in charge of developing different clients from print edition to the online edition. We divided the clients by markets, i took care for Finance, Sports, Food&Beverage, Consumer, Entertainment, etc. I was also in charge of developing sales in one of the vertical sites of the group, which was Rolling Stone magazine online (www.rollingstonela.com).The targets were high and reached in all the years I worked in the newspaper. -
Representante ZonalGire Sa 2005 - 2006
German Toribio Skills
German Toribio Education Details
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Digital Communication And Media/Multimedia -
Global Editors Network - GenDigital Video In The Newsroom -
Postgraduate -
Bussiness -
Colegio San AgustínBachiller Bilingue
Frequently Asked Questions about German Toribio
What company does German Toribio work for?
German Toribio works for Medialaugh
What is German Toribio's role at the current company?
German Toribio's current role is Founder and CEO.
What is German Toribio's email address?
German Toribio's email address is ge****@****ail.com
What schools did German Toribio attend?
German Toribio attended Universidad De 'san Andrés', Global Editors Network - Gen, Universidad Torcuato Di Tella, Universidad De Buenos Aires, Colegio San Agustín.
What are some of German Toribio's interests?
German Toribio has interest in Sports.
What skills is German Toribio known for?
German Toribio has skills like Online Marketing, Online Advertising, Advertising, E Commerce, Digital Marketing, New Business Development, Strategy, Mobile Marketing, Advertising Sales, Sales, Digital Strategy, Sales Management.
Not the German Toribio you were looking for?
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Germán Goenaga Toribio
Manager/Management, Arte, Cultura Y Espectáculos En Vivo, Prensa Y Difusión En Sud América Latina ProduccionesAlicante -
German Toribio
Dibujante Arquitectónico Especializado En La Creación De Planos 2D Y 3D Utilizando Autocad Y Revit. Con Experiencia En Diseño De Espacios Funcionales, Interpretación De Planos Y Coordinación De Proyectos De Construcción.San Miguel Petapa -
German Toribio
Lima Metropolitan Area
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