It is undeniable that social media with production has become a formidable force in the world of business. Your online presence is as crucial and in some circumstances more crucial that your offline presence. Can you imagine Nike, Apple or Tesla without Facebook, YouTube, Twitter or Instagram? Some businesses have generated millions just from their online presence. Long gone are the days of a printed business card.These days, all prospecting customers need to do is Google your name or your company name and they will see your online presence and have a clear understanding of the value you give. We live in a time where any product or service can be searched on the internet or social media platform. If you have no presence or are not ranking high in search engine results, you will be losing out to your competition. Maximising your online exposure is key to staying relevant in the minds of your customers and staying ahead of your competition.

Producers play an integral role in the television, film and video industries.My job is oversee each project from conception to completion and may also be involved in the marketing and distribution processes.I work closely with the directors and other production staff on a shoot. Increasingly, I have directing skills as I could be the director and be in charge of all project operations. As a roducers arrange funding for each project and are responsible for keeping the production within the allocated budget.Creative input and the level of decision making varies, as this depends on the client and the brief.I’m responsible for facilitating a project and am involved in every stage of the television programme, film or video, overseeing the project from beginning to end, both in the studio and on location.I’m excellent team leaders; I’m supported by production assistants, coordinators and managers, depending on the size of the project.