Gerrie Smits Email & Phone Number

Antwerp Area, Belgium

What do I cover? - Overall: Strategy for a Digital World.- Current pet subject: Blockchain and what to do with it. - How: the importance of User-centric thinking.What can I bring? >> Inspiration: Need to know what’s happening in the rapidly changing world of digital/innovation? Need to know which trends are relevant for your business? I give inspiring.

Zag To The Zig is my way of sharing the stuff that triggered my curiosity. ZTTZ is a good old-fashioned newsletter.ZTTZ is not just about blockchain (although I’m sure it will pop up regularly), but more about the overlap of innovation, tech, business and people. Read/subscribe >> https://zagtothezig.substack.com

London

'Digital Business' is a new post-graduate professional curriculum, set up by Karel de Grote Hogeschool and Antwerp Management School. As Program Director I'm responsible for the overall course strategy and making sure that the students can apply the professional experts' knowledge to their own business case.

Antwerp Area, Belgium

Antwerp Area, Belgium

When the city of Antwerp decided to go "digital first", I developed a digital strategy, based on a few core principles. The idea was to not get stuck in technology, be more ambitious than making a 'good website' and lay the foundations for the city as a platform, as a set of APIs.

Antwerp

I was responsible for all things social media. I developed a framework to analyse all social media channels, made a customer response scheme, integrated social/conversation into the thinking and the workflow of both the editorial and the marketing team and developed a strategy for social advertising.

London, United Kingdom

We conceived & developed communication solutions and concepts that were based on a deep understanding of social & digital media, but that are firmly rooted in human reality.

London, United Kingdom

Pixelspew was a network of filmmakers and creatives. We made music videos, web content for the BBC, commercials and developed brand identities. We created a digital content strategy for VPRO 3VOOR12 as well as curated the first mobile content show for MTV/Motorola.

London, United Kingdom

I worked on various music tv formats, as a director, producer and senior producer. I was part of the R&D team that developed new formats for the European and US network.

Education record

Ma, Cultural Studies - Visual Culture

Ma, Germanic Languages