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Global brand marketer and business leader with over 25 years’ experience of building brands and agency networks, overseeing complex business restructures, two WPP mergers and transitioning large scale client organisations into agency partnerships. Three years extended experience working in the Not for Profit Sector with prison, education and nutrition charities.- Creating and leading high performing teams- C-Suite stakeholder relationships- Organisational culture- Talent & capability management- Operating models & business performance strategy- Strategic, creative and commercial leader- Global brand positioning, campaign development & deployment- Organic growth and new business revenue generation
13Red
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Consultant Growth Strategist | Driving Revenue And Market Expansion13RedLondon, Gb
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Seeking My Next AdventureAvailable Apr 2024 - PresentGreater London, England, United KingdomSeeking:Board level agency roles - MD, COO, Ops Director, Global Client leadClient Brand Director rolesInterested in:Applying a highly transferrable skill set to new sectors, new challenges & fresh thinking
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Chief Client Officer, EmeaVmly&R Jan 2023 - Apr 2024LondonEnsuring the VMLY&R business operation is focused upon, and delivering against, client needs and that our clients receive a consistently outstanding experience across all sectors and services. Ensuring our clients understand our services, how they relate to one another, and how they can get the best out of our network by drawing together the systems, tools, processes, and training we use to develop, manage, and monitor our client relationships. Working closely with CEOs, business leads, and capability leads to deliver client development plans to tackle the most complex challenges. Also challenging the Status Quo - challenge existing practices and expectations to bring new solutions and innovations to continually evolve the VMLY&R client experience into a unique and tangible experience.From a people perspective, creating a sense of cultural identity within VMLY&R EMEA for client engagement leaders and professionals. Developing the skills of our client engagement teams to deliver on the business objectives of growth and client satisfaction. With the ultimate responsibility to ensure the wider business understands clients' needs and priorities. ork with the Chief Marketing Transformation officer to identify which clients to proactively approach with a transformation proposition. Working with the Chief Marketing Transformation officer to identify what the agency needs to build and deliver on client needs and ensuring the client engagement leaders are knowledgeable about the power of the network, where & how to collaborate with the right capabilities to bring expert teams to the most complex tasks – all designed to enhance the quality of our output and the client experience. -
Global Managing Partner, International BrandsVmly&R Nov 2020 - Jan 2023London, England, United KingdomOverseeing the strategic and creative development of the top 20 brand portfolio. Leading a team of 130 people across the UK, Madrid & Hamburg offices and managing the wider agency network team in the top 40 strategic countries in US, EMEA & Asia delivering $28M revenue to London ($1.46M above budget at staff/cost ratio of 42%) and contributing to a total of $130M revenue worldwide in 2022 and 2023. -
Global Client LeadGeometry Global Jun 2014 - Nov 2020London, United KingdomLeading several global and UK pieces of business in the agency across all key marketing channels. Major focus on strategic campaign development, mining genuine consumer insights and delivering ROI on all campaign spend. Working closely with all clients on new product innovations and new to market launches. Also seconded to PWC as Head of Marketing for UK Consulting - a fascinating, enjoyable and challenging role planning and implementing FY17 strategy and execution integrated with global and One Firm activity. Included working in the central CMD function focusing on delivering a core brand vision, central marketing strategy, campaign development and client relationship programmes across key market issues and PwC capabilities.Moving to VMLY&R upon the WPP merger with Geometry -
Client Services DirectorPublicis Chemistry May 2010 - May 2014Oxford St, LondonA trusted, effective client partner responsible for business including ITG, Fontem Ventures, Barratt Developments, Gatwick Airport and Garnier. Working with senior client partners to develop national and international brand strategy and integrated campaign implementation. Part of the management team responsible for new business, corporate agency development and integration with Publicis London to identify potential client efficiencies and new business partnerships.Publicis Chemistry is an integrated global communications agency in the Publicis Groupe. -
Board DirectorSpace Nov 2007 - May 2010Portfolio of clients including John Smith’s, Birra Moretti, NIVEA, South West England RDA & Wines from Rioja. Focus on integrated UK strategy and implementation – sponsorship, PR, sales promotion, advertising, digital, direct & brand experience. -
Global Business DirectorPublicis Groupe Oct 2003 - Nov 2007Global Business Director specifically responsible for the Canadian Club, Mumm Champagne & Sauza Tequila accounts following Fortune Brand’s part purchase of Allied Domecq. Global re-positioning, strategy & development of TTL communication campaigns in all core and emerging markets. Sat on global brand committee, meeting quarterly as brand guardians. -
Regional Account Director141 Worldwide Dec 2001 - Oct 2003Led the Sauza Tequila Account centrally co-ordinating TTL campaigns in the two major markets of USA and Mexico and developing the brand in emerging markets across Europe and Asia. Oversaw the strategic Alliance between 141 Worldwide and CSS Stellar that aimed to generate profit within the 141 Worldwide network of global companies by offering truly expert services in the world of sport & entertainment sponsorship. Included B&Q Olympic sponsorship, commercial appraisal of a Serie A football club and review of Mumm Champagne’s involvement in F1. -
Senior Acc ManagerSanctuary Marketing Nov 2000 - Dec 2001Developed sponsorship and global marketing strategy for the New Zealand Rugby Football Union to grow their corporate and supporter status in established and expanding world rugby markets, as well as looking after individual player profiles, placing players in UK media opportunities and ghost-writing player articles. Also managed Music4You, a national redemption and reward campaign run by Coca-Cola and News International. Developed partnerships, fulfilment and full evaluation.
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Account ManagerCollard Grosvenor International Sep 1998 - Nov 2000Specialist sports PR and Marketing Agency handling the Wilson Sporting Goods UK Golf and Racquets business, as well as the PR for the Lawn Tennis Association, NFL Europe, adidas Training, JanSport and Golf Foundation accounts. Leveraging brand sponsorships, media partnerships, advertising, product placement, promotional events, product launches, player management and brand symbol co-ordination.
Gerry Williams Skills
Gerry Williams Education Details
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Social Administration -
English Literature
Frequently Asked Questions about Gerry Williams
What company does Gerry Williams work for?
Gerry Williams works for 13red
What is Gerry Williams's role at the current company?
Gerry Williams's current role is Consultant Growth Strategist | Driving Revenue and Market Expansion.
What is Gerry Williams's email address?
Gerry Williams's email address is ge****@****try.com
What is Gerry Williams's direct phone number?
Gerry Williams's direct phone number is +4477687*****
What schools did Gerry Williams attend?
Gerry Williams attended University Of Oxford, University Of Wales, Swansea.
What are some of Gerry Williams's interests?
Gerry Williams has interest in Children, Politics, Education, Human Rights, Arts And Culture.
What skills is Gerry Williams known for?
Gerry Williams has skills like Integrated Marketing, Digital Marketing, Advertising, Marketing Strategy, Strategy, Marketing Communications, Digital Strategy, Creative Strategy, Brand Architecture, Mobile Marketing, Sponsorship, Brand Development.
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Gerry Williams
Barnsley -
2fauchierpartners.com, fauchierpartners.com
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Gerry Williams
Gosport -
2rbs.com, rbs.co.uk
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