I am a data-driven product marketer with expertise across product strategy, content development, customer insights, and driving growth campaigns. I thrive on the ability to influence product, brand, and customer decisions that accelerate revenue, engagement, and ROI across B2B and B2C environments. I am known to be pragmatic, analytical, and team-oriented – tackling difficult challenges, leading with integrity, streamlining processes, and gaining cross-functional alignment to achieve business outcomes.Expertise and Specialties:Product Marketing - Content Marketing - Customer Insight - Strategic Planning - Positioning & Messaging - Brand Engagement - GTM Planning & Execution - Campaign Strategy - Demand & Lead Generation - Brand Marketing - Product Development - Budgeting & Procurement - Global Project Management - Sales Enablement - Strategic Partnerships - Market Intelligence - Marketing Research - Data Analysis - Thought Leadership - SaaS ModelsAdditional SkillsExcel – PowerPoint – Salesforce – G-Suite - Google Analytics - Adobe Analytics - MarketSight – SurveyMonkey - Mural – Trello – Marketo - Tableau - Box - Slack - Proprietary Tools