Gesora Mwasi Email & Phone Number

Nairobi County, Kenya

Nairobi, Kenya

As the Founder and Lead Strategist at IDMA Agency, Gesora is charged with the responsibility of providing leadership to position the company at the forefront of the industry. He is involved in the development and implementation of the company’s strategic plan – geared towards advancing the company's mission and objectives and to promote revenue, profitability and growth as an organization. He also oversees company operations to insure production efficiency, quality, service, and cost-effective management of resources.He is responsible for:- Developing a strategic plan to advance the company's mission and objectives and to promote revenue, profitability, and growth as an organization.- Overseeing IDMA Agency’s operations to ensure production efficiency, quality, service, and cost-effective management of resources.- Planning, developing, and implementing strategies for generating resources and/or revenues for the company.- Reviewing activity reports and financial statements to determine progress and status in attaining objectives and revise objectives and plans in accordance with current conditions.- Evaluating the performance of executives for compliance with established policies and objectives of the company and contributions in attaining objectives.- Promoting the IDMA Agency through written articles and personal appearances at conferences and on radio and TV.- Represent the company at legislative sessions, committee meetings, and at formal functions.

Kenya

Gesora Mwasi oversees the overall marketing communications and brand-building initiatives designed to elevate the Koncarts brand and accelerate growth across key customer segments. His key responsibities are;- Develop and execute marketing strategies to support the company’s overall strategies and objectives.- Creating and cultivating a seamless online presence across client's social and digital platforms.- Plan and organize marketing functions and operations so as to ensure that they project the company’s unique voice.- Design and coordinate promotional campaigns, PR and other marketing efforts across channels.- Cultivating a solid network of strategic partnerships.- Keeping abreast with daily revenue reports, social media strategies and data analysis. - Contribute to product development.

Nairobi, Kenya

As Next Generation Agency's Partner and Lead Digital Marketing Strategist, Gesora is tasked with client communication, account management, strategic plan development (to include conducting research, making marketing recommendations and creating media plans) and developing account opportunities. This key role is vital for client satisfaction, project efficiency and ultimately, the longevity of the client relationship as Next Generation Agency thrives on referrals from satisfied clients. His key duties involve:- Strategic engagement with clients to provide high-level marketing recommendations.- Auditing and carrying out assessment of clients’ digital footprint in line with competitors and objectives.- Keeping team members supplied with the information they need to deliver work that is on strategy and on deadline.- Creating and cultivating a seamless online presence across client's social and digital platforms. - Working closely with the various specialists involved with the implementation and management of the organization’s digital strategies.- Executing marketing strategies.

Nairobi, Kenya

As a Marketing Consultant, Gesora was involved in developing marketing strategies and campaigns to promote The African Designers in Development, A Non-Profit Organisation based in Kenya. It is a varied role that includes:His key roles included:- Formulating Marketing Strategies- Handling the implementation of marketing strategies for ADiD- Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs. - Increasing revenue through events.- Allocating and monitoring ADiD’s marketing budget.- Conducting market research, to establish ADiD’s position in the market.