Sarah Jane Johnson

Sarah Jane Johnson Email and Phone Number

Semiotic and Qual Practitioner @ Athena Brand Wisdom, Research and Planning
toronto, ontario, canada
Sarah Jane Johnson's Location
Toronto, Ontario, Canada, Canada
Sarah Jane Johnson's Contact Details

Sarah Jane Johnson work email

Sarah Jane Johnson personal email

n/a
About Sarah Jane Johnson

25 years of European, U.S. and Canadian experience helping companies optimize their Brand Communication through research and strategy.Qualitative Research Expertise- Ethnography, depth interviews, focus groups, online communities, shop-alongs, usability testing, mobile - Brand positioning - Creative development- Semiotic analysis- Trend analysisStrategic Consulting Expertise- Brand repositioning- Creative development- Shopper marketing- New business pitches- Agency trainingExceptional written and spoken communication skillsIndustries of expertise: pharma, retail, technology, packaged goods, food, beverages, travelSpecialties: consumer insight, branding and identity, moderating, research design and management, report writing, semiotics

Sarah Jane Johnson's Current Company Details
Athena Brand Wisdom, Research and Planning

Athena Brand Wisdom, Research And Planning

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Semiotic and Qual Practitioner
toronto, ontario, canada
Website:
athenabrand.com
Employees:
2
Sarah Jane Johnson Work Experience Details
  • Athena Brand Wisdom, Research And Planning
    Principal
    Athena Brand Wisdom, Research And Planning Nov 2009 - Present
    Strategic consulting, including research and strategy development.Key clients: Gruppo Campari, Molson Coors, Pepsico, Church & Dwight, AbbVie, Highliner, Skyy Vodka, Chivas, Minto, IBM.
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  • Think Global Qualitative
    Member
    Think Global Qualitative Sep 2019 - Present
    Toronto, Canada Area
    An alliance of senior qualitative researchers that provides local market expertise for global qualitative research projects.
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  • Fresh Squeezed Ideas
    Strategist
    Fresh Squeezed Ideas Jul 2012 - Jul 2013
    Toronto
    Qualitative Research and Strategic ConsultingKey clients: Kraft, Mondelez, Takeda, Lundbeck, Kellogg, Nestle, Johnson & Johnson
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  • Jwt Toronto
    Strategic Planning Director
    Jwt Toronto Apr 2007 - Oct 2009
    Key clients: Walmart, Kraft, Cadbury Adams, Mott's Canada Dry
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  • Grey Worldwide Toronto
    Strategic Planning Director
    Grey Worldwide Toronto Jan 2004 - Nov 2005
    Key Clients: Procter & Gamble, Nokia, Eli Lilly, Unilever
  • Sarah Jane Johnson Consulting
    Strategic Planning Consultant
    Sarah Jane Johnson Consulting Feb 2002 - Jan 2003
    Key clients MacLaren McCann (Rogers Communications), Arnold ( Canada Savings Bonds, HRDC, Ocean Spray), JWT (GE Schnier), Second Cup
  • Kirshenbaum Bond + Partners - New York
    Senior Planner
    Kirshenbaum Bond + Partners - New York Feb 2001 - Feb 2002
    Key clients: LMVH, Liberty Mutual
  • Leo Burnett Toronto
    Creative Planner
    Leo Burnett Toronto Mar 1999 - Feb 2001
    Key clients: Procter & Gamble, Coca Cola, Cadbury
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  • Tbwa\Chiat\Day Toronto
    Account Planner
    Tbwa\Chiat\Day Toronto Oct 1997 - Mar 1999
    Key clients: Nissan, Panasonic, Shoppers Drug Mart
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  • Bmp Ddb Needham - London
    Account Planner
    Bmp Ddb Needham - London Oct 1995 - Oct 1997
    Key clients: Sony, British Meat, National Dairy Council, Strepsils
    View

Sarah Jane Johnson Skills

Consumer Insight Ethnography Focus Groups Brand Development Integrated Marketing Strategy Qualitative Research Brand Architecture Marketing Research Customer Insight Semiotics Research Design Strategic Planning Consumer Behaviour Advertising Research Positioning Creative Strategy Branding And Identity Online Moderation Quantitative Research Segmentation Strategic Consulting Brand Management Digital Marketing Interactive Marketing Competitive Intelligence Shopper Marketing Brand Equity Creative Direction Competitive Analysis Business Insights Market Research Cultural Analysis Trend Analysis Concept Development Fmcg Marketing Strategy Art Direction Brand Developement

Sarah Jane Johnson Education Details

Frequently Asked Questions about Sarah Jane Johnson

What company does Sarah Jane Johnson work for?

Sarah Jane Johnson works for Athena Brand Wisdom, Research And Planning

What is Sarah Jane Johnson's role at the current company?

Sarah Jane Johnson's current role is Semiotic and Qual Practitioner.

What is Sarah Jane Johnson's email address?

Sarah Jane Johnson's email address is sa****@****and.com

What schools did Sarah Jane Johnson attend?

Sarah Jane Johnson attended University Of Cambridge, Mcgill University, Jarvis Collegiate, Jarvis Collegiate, Mrs.

What are some of Sarah Jane Johnson's interests?

Sarah Jane Johnson has interest in Economic Empowerment, Education, Environment, Human Rights, Arts And Culture, Health.

What skills is Sarah Jane Johnson known for?

Sarah Jane Johnson has skills like Consumer Insight, Ethnography, Focus Groups, Brand Development, Integrated Marketing, Strategy, Qualitative Research, Brand Architecture, Marketing Research, Customer Insight, Semiotics, Research Design.

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