Guilherme Beltramin Email & Phone Number

State Of São Paulo, Brazil

São Paulo, São Paulo, Brasil

Leading a team of 12 talented professionals, I oversee a high-performing Commerce Engineering squad that provides exclusive Tier 1 Premium Platform Support cells and handles a portfolio of over 30 Tier 1 and Tier 2 clients. My focus is on building robust technical and business relationships across all stakeholders levels to maximize client satisfaction and retention. We specialize in project assessments to simplify complexity, reduce time to market, and drive operational efficiency. Additionally, we provide trusted advisory in D2C, B2B, B2B2C and Marketplace operations, and CRM strategies to support our clients’ evolving needs and enhance VTEX’s leadership in enterprise commerce solutions.Key achievements include: - Supporting over 50 projects/initiatives in 2023 alone, while consistently achieving up to 90% reductions in project delivery times for new B2B2C channels by implementing architectural best practices. - Significantly increasing platform feature adoption through tailored training and enablement. - Influencing VTEX’s roadmap with impactful user and business cases, including the development of the opportunity management for Add-on Products, like VTEX Data Pipeline. - Facilitating exponential YoY GMV growth for clients, underscoring the value delivered by my team in accelerating time-to-market for both client-initiated and VTEX-encouraged initiatives.

São Paulo, São Paulo, Brazil

Leader of a Customer Excellence squad in charge of exclusive support to a Tier 1 VTEX client;Daily monitoring of client sales and performance;Relationship management over technical and business verticals;Project assessment considering ecosystem environment as a matter of reducing complexity and time to market;Consultancy to projects from assessment, through planning, execution, go-live, hypercare and finally ongoing;Ongoing support to tickets in zendesk and focal point to troubleshooting and internal subjects;Advisory of Business Intelligence (BI) implementation, Direct to Customer (D2C) operation and CRM strategy.

São Paulo, São Paulo, Brazil

Technical focal point of a Customer Excellence squad in charge of exclusive support to a Tier 1 VTEX client;Daily monitoring of client sales and performance;Relationship management over technical vertical;Project assessment considering ecosystem environment as a matter of reducing complexity and time to market;Consultancy to projects from assessment, through planning, execution, go-live, hypercare and finally ongoing;Ongoing support to tickets in zendesk and focal point to troubleshooting and internal subjects.

São Paulo, Brasil

Digital marketing coordinator, responsible for building a strategy for long-term project implementation. Led the LGPD compliance project for all sales channels, enhancing data protection practices. Managed service and spare parts sales improvements, and special campaign pages for major events like Mother’s Day and Black Friday.Main deliverables: - Developed long-term strategies for digital project implementation. - Led the LGPD compliance project, implementing data protection and privacy tools across all Whirlpool digital channels in Brazil. - Created the business plan to approve the services and spare parts squad. - Managed the creation of special campaign pages for major events, increasing engagement, lead capture, and segmented promotional sales.

São Paulo, São Paulo, Brasil

Oversaw the delivery of mid-term projects and cross-squad initiatives, building processes to scale project teams effectively. Led projects such as Compra Certa Wedding List, Whirlpool's customer support migration, and Brastemp Credit Card personalized journey.Main deliverables: - Delivered mid-term projects and cross-squad initiatives, scaling project teams effectively. - Led the Compra Certa Wedding List project, expanding channel offerings and strengthening its positioning. - Managed Whirlpool's customer support migration, achieving significant cost savings for the company. - Developed the Brastemp Credit Card personalized journey, highlighting its benefits throughout the purchase journey and optimizing the request flow.

São Paulo, Brasil

Part of Whirlpool's digital transformation, acting as Product Owner of Compra Certa Squad. Implemented new processes based on best-in-class agile benchmarks and data-driven decision-making. Experienced in negotiation, stakeholder management, prioritization, lean kanban, and scrum. Innovated conversion enhancement strategies, leading to the implementation of design system standardization, A/B testing, price comparison tools, campaign pages.Main deliverables: - Improved PDP to cart conversion rate by 5 p.p. - Implemented new processes based on agile benchmarks and data-driven decisions. - Implemented price comparison tools, enhancing overall conversion rates. - Standardized design systems, improving consistency and development efficiency. - Managed stakeholder relationships and project prioritization using discoveries, lean kanban and scrum.

São Paulo, São Paulo

Spearheaded the Compra Certa 30 Anos project, focusing on front-end and platform delivery. Initiated and successfully led the expansion of marketplace-in and gamified shopping club projects. Managed the implementation of the first third-party sellers, significantly boosting channel performance and repositioning Whirlpool’s marketplace operations.Main deliverables: - Led the Compra Certa 30 Anos project, enhancing front-end and platform delivery. - Initiated the marketplace-in operation with sellers like Sony, L'Oreal and more. - Implemented gamified shopping experience with missions and cashback program.

São Bernardo Do Campo

Developed and nationalized fuel system and after-treatment components for commercial vehicles. Conducted design reviews with Global Core Teams and collaborated with suppliers from design conception to implementation. Managed development, costs, and timing under Ford’s Global Product Development System (GPDS). Interacted with various departments including commercial, manufacturing, marketing, planning, and finance. Recognized for leading the resourcing project for the F350 fuel tank, delivering cost reductions and quality improvements. Successfully led cost reduction initiatives for fuel systems, ARLA32, and noise insulators for the Ford Cargo line.Main deliverables: - Nationalized key vehicle components, enhancing local supply chain efficiency. - Conducted design reviews ensuring global standards compliance. - Oversaw supplier collaboration from conception to implementation. - Recognized by Senior Leadership for F350 fuel tank resourcing project, improving costs and quality. - Led cost reduction initiatives for fuel systems, after treatment systems, and noise insulators in the Ford Cargo line.

São Bernardo Do Campo - São Paulo - Brasil

Monitored durability and functional tests of diesel engines on vehicles and bench tests. Elaborated technical reports describing the performance of nationalized components in vehicular applications. Developed test cycles for bench tests and evaluated engine instrumentation points and measurement procedures.Main deliverables: - Monitored durability and functional tests of diesel engines on vehicles and bench tests for over 6000 hours. - Developed comprehensive technical reports on the performance of nationalized components. - Evaluated engine instrumentation points and measurement procedures, ensuring accurate data collection.

Diadema, São Paulo, Brazil

Intern supporting the on-site management of thermoplastic production of mainly automotive parts. Reported in-production scrap indexes and prepared production instruction documents. Developed assembly line layout and component welding cells.Main deliverables: - Reduced scrap indexes through effective reporting. - Prepared and reviewed key production documents. - Developed efficient assembly line layouts, improving productivity.

São Caetano Do Sul, São Paulo, Brazil

Teacher's Assistant in Introduction to Mechanical Production Engineering university discipline during 2009 school year, covering on-call duty student doubts support, classes abstracts preparation and support to teachers during classes.

Product Owner, Agile

Automotive Engineering Specialization, Automotive Engineering

Engineer, Mechanical Engineering

Data Processing Technitian, Information Technology