George Watson, Caap

George Watson, Caap Email and Phone Number

Consultant in Marketing and Communications @ Plain English, Copy Concepts and Content
Atlanta, GA, US
George Watson, Caap's Location
Atlanta Metropolitan Area, United States
George Watson, Caap's Contact Details

George Watson, Caap work email

George Watson, Caap personal email

n/a
About George Watson, Caap

Mea Culpa — I have been unforgivably remiss in failing to acknowledge and thank those who were so kind to offer recommendations for my professional services, and I am humbled beyond words. Sometimes we are so busy doing what we do, we fail to see our own blessings. I am forever grateful, and hope to remain worthy of that trust and support. “Write without pay until somebody offers to pay.” ― Mark Twain(But perhaps I should have paid more attention to another of his thoughts on business — “for business reasons, I must preserve the outward signs of sanity.”) 🏴‍☠️I'd like to think I'm a real writer. One who writes of important ideas and places them in the context of events so they become more relevant.Eleanor Roosevelt suggested, "Great minds discuss ideas; average minds discuss events; small minds discuss people." In polite conversation, this might be true, but one who ignores either the people (especially the necessary leaders) or the events surrounding them, that forms the Matrix of their mostly powerless lives, is decidedly not smart, nor likely to survive very long in the scheme of things.Real writers write from passion. Often a passion for the truth. Not to entertain, but to inspire awareness. Not for approval or fortune, but for the sake of all that's good in the world. Not to sell ideology or dogma, but to sow the seeds of imagination and possibility, and water them to ensure their growth. Writing the truth is the ultimate act of faith - in what is right, what is good – and in the potential for human progress. As a writer and marketing strategist I enjoy the analysis and using my 'old school' perspective to critique the hidden agendas, conspiracies that are more than theories, and the abuse of communications, money and its power prosecuted by those who now fancy themselves unaccountable, globalist demi-gods. I'm always happy to get paid for applying my talents. But this IS work, just pro bono.I've been called 'imprudent' by some. But I consider it a compliment. I came across this quote many years ago and it still rings true. Imprudence, I believe, is this — To "Risk more than others think is safe. Care more than others think is wise. Dream more than others think is practical. Expect more than others think is possible." — Claude Bissell, Canadian EducatorIn the end, my greatest fear, to paraphrase Voltaire, is that I was not imprudent enough. ———————————————————————————Ex-CPG marketing and communications executive with a consistent track record of providing solutions to business challenges and building profitable enterprises.

George Watson, Caap's Current Company Details
Plain English, Copy Concepts and Content

Plain English, Copy Concepts And Content

View
Consultant in Marketing and Communications
Atlanta, GA, US
Website:
johncradden.ie
Employees:
5034
George Watson, Caap Work Experience Details
  • Plain English, Copy Concepts And Content
    Consultant In Marketing And Communications
    Plain English, Copy Concepts And Content
    Atlanta, Ga, Us
  • Freelance (Self Employed)
    Ghost Writer
    Freelance (Self Employed) Oct 2023 - Present
    Global Remote / Available To Travel
    Everyone writes, but not everyone understands what to communicate and how to do it most effectively. I am currently available on a project basis to compose and edit small communications like letters, short essays, presentations, and information pieces that require some insight, perspective and finesse. Fees are negotiable by the project or hour. Forty years of professional writing experience in marketing and pr provides me with a unique background for quickly understanding and elucidating the professional expression in writing of any communication need. If what you want to say is important, it's important enough to have a professional take a look at it.
  • Plain English, Copy Concepts And Content
    Consultant In Marketing And Communications
    Plain English, Copy Concepts And Content Jan 2016 - Present
    Atlanta
    I have a very particular set of skills. Skills acquired over a very long career. Principal among them is an ability to avoid the weeds of the crisis du jour, perceive relationships, connect dots, and elucidate perspectives not obvious to others. And as much as the truth is known, I am not afraid to speak it. Copy concept and content development for consumer and B to B communications. Over 30 years of consumer packaged goods and corporate communications experience applied to presentations, employee and consumer/client communications, and web/digital media content.
  • Creative Career Management
    Executive Recruiter & Career Consultant
    Creative Career Management May 1998 - Present
    Greater Atlanta Area
    Contingency and retained search for professionals experienced in Marketing, Advertising, Design, PR, Promotion, Interactive, Renewable Energy / Sustainability / Green Technology, and Proprietary / For-Profit Post-Secondary Education.Represents marketing and creative professionals for contract and freelance employment in Atlanta and throughout the Southeast. Familiar with visa sponsorship. Services include project and production management for marketing or corporate communication projects.Clients have included IBM, Digitas, Cartoon Network, Miller Zell, JWT/CET, Zyman Group, MarchFirst, AnswerThink, Carlson Marketing, Ryan Partnership and Education Corporation of America.
  • Aquent Creative Staffing
    Sr. Account Manager
    Aquent Creative Staffing May 1995 - Apr 1998
    Hired for the 1995 start-up of the Atlanta office of the new Portfolio Division of MacTemps. Created a new business model to successfully engage senior creative professionals and clients in that market. Organized talent roster, managed staffing and executive placements. Developed significant incremental new business, achieving top performing office for both sales and profit, within year one; remained the #1 office within the Portfolio Division during three years of service. Resulted in the Atlanta Office moving from the #5 position to the #3 position within the MacTemps organization.
  • Intermark Design, Inc.
    Ceo, Director Account Services
    Intermark Design, Inc. Jun 1980 - Apr 1995
    Toronto, Ontario
    Founded and managed a full-service design communications consultancy providing CPG branding, packaging and promotion concepts, corporate identity, and communications in print and multimedia for HR, PR, marketing and advertising. Clients were an exclusive clientele of F500 companies across all business sectors. Served as principal business development resource, Copy Director, Art Director, Marketing and Consumer Research Consultant, Project Manager and Purchasing Manager for outside vendors and contractors. Clients included Nortel, Sasktel, Bell Canada, CIBC, Ernst & Young, KPMG, Imperial Oil, General Mills, Best Foods, Corporate Foods, Reckitt & Colman, Whitehall-Robins, Ontario Hydro, University of Toronto, York University, GE Capital, and Confederation Life.
  • Magnetic North Wilderness Adventures
    Founder
    Magnetic North Wilderness Adventures Sep 1985 - Sep 1988
    Toronto Ontario
    Guide, Managing Partner. Seasonal outdoor excursion company operating 3-day canoe trips into the Canadian wilderness.
  • Packaged Goods Marketing And Communications Training
    Brand Management & Ad Agency Media And Account Management
    Packaged Goods Marketing And Communications Training Jan 1972 - May 1980
    Toronto, Canada
    Media Research - Saatchi and Saatchi Canada; MetroMarket NewspapersMedia Buying - McCann Erickson; Ted BatesPackaged Goods Account Executive - Ted Bates / Warner-Lambert; Sr. Packaged Goods Account Executive - Cockfield, Brown / Canada Packers, Grocery Products Div; Brand Manager - Rowntree Macintosh - Bar Lines; Sr. Brand Manager - Hershey's Chocolate, Canada - Bar Lines

George Watson, Caap Skills

Strategy Marketing Start Ups Marketing Communications Management Strategic Planning Marketing Strategy Marketing Management Corporate Communications Human Resources New Business Development Career Development Business Development Advertising Copywriting Career Counseling Project Management Entrepreneurship Business Strategy Management Consulting Renewable Energy Executive Search Project Planning Strategic Partnerships Executive Recruitment Staffing Services Applicant Tracking Systems Proposal Writing Client Negotiation Proprietary Education Staffing Account Management Content Development Copy Editing Career Strategist Temporary Staffing Employment Contracts Recruitment Advertising Retained Search Renewable Energy Education Corporate Identity Corporate Branding Graphic Design Art Direction Consumer Packaged Goods Marketing Product Innovation Brand Developement Retail Branding Retail Design Package Design Consumer Insight

George Watson, Caap Education Details

Frequently Asked Questions about George Watson, Caap

What company does George Watson, Caap work for?

George Watson, Caap works for Plain English, Copy Concepts And Content

What is George Watson, Caap's role at the current company?

George Watson, Caap's current role is Consultant in Marketing and Communications.

What is George Watson, Caap's email address?

George Watson, Caap's email address is gw****@****eer.com

What schools did George Watson, Caap attend?

George Watson, Caap attended Institute Of Canadian Advertising, York University - Joseph E. Atkinson Faculty Of Liberal And Professional Studies, Georgia Institute Of Technology.

What are some of George Watson, Caap's interests?

George Watson, Caap has interest in New Ventures Involving Brazil, Travel And Tourism Related Marketing, Canadian Educator, Import/export Opportunities, Pr And Promotion, Strategist.

What skills is George Watson, Caap known for?

George Watson, Caap has skills like Strategy, Marketing, Start Ups, Marketing Communications, Management, Strategic Planning, Marketing Strategy, Marketing Management, Corporate Communications, Human Resources, New Business Development, Career Development.

Who are George Watson, Caap's colleagues?

George Watson, Caap's colleagues are Gbenga Adegunle, Purti Khan, Bishoy Meshreky, Panagiotis Kampylis, Arun V, Saka Opeyemi, Sadya L..

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