Gerardo Gonzalez

Gerardo Gonzalez Email and Phone Number

Director eCommerce and Tech and Durables @ NielsenIQ
Mexico
Gerardo Gonzalez's Location
Mexico, Mexico
Gerardo Gonzalez's Contact Details

Gerardo Gonzalez work email

Gerardo Gonzalez personal email

n/a
About Gerardo Gonzalez

Professional with +10 years of experience in market research, focused in B2B sales with FMCG, Retail, Entertainment, and other industries. Characterized by analytical thinking and decision-oriented presentations.

Gerardo Gonzalez's Current Company Details
NielsenIQ

Nielseniq

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Director eCommerce and Tech and Durables
Mexico
Website:
niq.com
Employees:
27256
Gerardo Gonzalez Work Experience Details
  • Nielseniq
    Director Ecommerce And Tech And Durables
    Nielseniq
    Mexico
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  • Totalplay
    Director Comercial - Totalplay Analytics
    Totalplay Sep 2024 - Present
    México
    Responsible for leading the commercial strategy and development of solutions based on Totalplay’s first-party data. I oversee an area specialized in TV audience measurement and the analysis of genuine subscriber behavior, delivering valuable insights to advertisers, agencies, networks, and other strategic partners.
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  • Nielseniq
    Associate Manager - Loyalty
    Nielseniq Oct 2021 - Sep 2024
    Ciudad De México, México
    Responsible for managing the commercial relationship and ensuring the satisfaction of the largest convenience store retailer in Latin America, leading the strategic monetization of its information within the industry.Achievements- Increased sales by 300% over three years.- Diversified the portfolio by adding more than 50 new clients.- Led the migration of the project to a best-in-class platform, enhancing information visualization and user experience.- Built and consolidated a high-performing team, fostering a culture of collaboration and results-oriented performance.
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  • Netquest
    Client Service Director
    Netquest Jan 2019 - Oct 2021
    Ciudad De México Y Alrededores, México
    Responsible for the commercial area for Mexico and Central America. Direct report to Americas MD.
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  • Netquest
    Account Manager
    Netquest May 2016 - Jan 2019
    México
    Assistance and commercial development of VIP clients and prospecting of new clients through different approaches, such as LinkedIn, networking's, industry events, etc. Management of inbound and outbound sales.Achievements- Achieved 120% sales growth in MX in two years.- Diversified the client portfolio with new clients by +80% in two years.- Head of the biggest project in Latam.
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  • Kantar Worldpanel
    Sr Account Executive
    Kantar Worldpanel Mar 2012 - May 2016
    México
    Provision of a better FMCG market understanding trough household panel. Responsible for accounts such as P&G, Coca Cola, Nestlé, BIC, Peñafiel, among others.Achievements- Winner of the Latam award, “Talento Latino” for good analytic and sales performace.- Colaborated as Onsite at P&G offices.- Changed Nestlé into a regular account with various categories.- Closed the first sell with Coca Cola in MX and made it a regular account for the company.
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Gerardo Gonzalez Skills

Ventas Estudios De Mercado Marketing Shopper And Retail Sales Estrategia De Mercadotecnia Mercadotecnia

Gerardo Gonzalez Education Details

Frequently Asked Questions about Gerardo Gonzalez

What company does Gerardo Gonzalez work for?

Gerardo Gonzalez works for Nielseniq

What is Gerardo Gonzalez's role at the current company?

Gerardo Gonzalez's current role is Director eCommerce and Tech and Durables.

What is Gerardo Gonzalez's email address?

Gerardo Gonzalez's email address is ge****@****nel.com

What schools did Gerardo Gonzalez attend?

Gerardo Gonzalez attended Instituto Politécnico Nacional.

What skills is Gerardo Gonzalez known for?

Gerardo Gonzalez has skills like Ventas, Estudios De Mercado, Marketing, Shopper And Retail, Sales, Estrategia De Mercadotecnia, Mercadotecnia.

Who are Gerardo Gonzalez's colleagues?

Gerardo Gonzalez's colleagues are Divakar V, Purvish Patel, Gopinath Pandiyan, Emily Paup, Elisa Fabbo, Vikas Prasad, Shilpi Adak.

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