Responsible for TelEm’s comprehensive commercial and business development strategy, working closely with the CEO and CFO to align commercial activities with the company's strategic objectives and financial targets.Key Responsibilities and Achievements:- Overseeing sales, marketing, product development, and customer experience, resulting in significant improvements across all areas.- Managing P&L and consistently achieving budget objectives.- Introduced a sales strategy that accelerated the acquisition of new fiber internet customers. - Played a pivotal role in TelEm’s restructuring process by implementing a new organizational structure for the Commercial department.- Strengthened relationships with internal departments and strategic partners, enhancing operational results and customer experience.- Leading product development initiatives for TelEm’s IPTV service.

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Developed the 5-year business plan that received board approval. Currently guiding management and shareholders with regards to the investments required to help EXTRA Newspaper move from a traditional print media business model to a technology driven marketing media organization. Supervising the Sales & Marketing Team.

Led the strategic turnaround of a struggling hotel, repositioning it as Curaçao’s premier boutique destination for cultural explorers and digital nomads.Key Responsibilities and Achievements:- Successfully developed and executed a comprehensive business plan, driving significant property enhancements, targeted marketing campaigns, and talent acquisition.- Managed all aspects of hotel operations, including P&L, staff management, and partner relations.- Achieved an exceptional 4.9 TripAdvisor rating, solidifying the hotel's reputation for unparalleled guest experiences.

Led a high-performing team of 50+ telecom professionals, driving revenue growth and enhancing customer experience. Successfully managed P&L, consistently exceeding budget objectives.Key Responsibilities and Achievements:- Oversaw sales, marketing, product development, and customer experience for B2B market, resulting in revenue growth and improved customer satisfaction.- Won back corporate and business clients through strategic account management and exceptional customer service.- Successfully negotiated and recovered over ANG 10 million in outstanding payments for UTS Business.- Implemented process improvements and conducted staff training to enhance key account relationships.- Cultivated strategic partnerships with industry leaders including IBM, CORE, Blue NAP Americas, Tech Mahindra, and Huawei.- Promoted to Strategic Advisor to the CEO in 2017, providing strategic counsel to C-level executives.- Secured a lucrative US$3 million annual contract with ETECSA, establishing UTS as a leading broadband provider in Cuba.- Spearheaded the rebranding of UTS, Chippie, and Blue NAP Americas, resulting in increased brand awareness and market share.

Spearheaded the transformation of a multi-million-dollar residential community into Curaçao's premier vacation home rental resort, offering comprehensive hotel services.Key Responsibilities and Achievements:- Developed and executed a strategic business plan, aligning with the owner's vision to create a world-class destination.- Oversee substantial property renovations, comprehensive branding, and targeted marketing campaigns to establish a strong market presence.- Demonstrated exceptional financial acumen through budget management and transparent reporting, fostering trust with the property owner.

Managed a global team of 50 professionals with offices located in Curaçao, Netherlands, United States, Venezuela, Colombia, and Brazil.Key Responsibilities and Achievements:- Successfully managed a $20 million annual budget, strategically allocating resources for destination marketing and product development.- Provided monthly performance reports to the supervisory board and presented compelling investment proposals.- Fostered strategic partnerships and investments that resulted in additional airlift and cruise ship arrivals.Spearheaded impactful nation-building marketing campaigns, elevating Curaçao's global tourism profile.- Played a pivotal role in securing high-profile events, such as the FCCA Cruise Conference & Trade Show, solidifying Curaçao's position as a premier events destination.

Responsible for the acquisition of the SEAT digital branding account for NURUN SPAIN and generated over €2 million in revenues for the agency. Key achievement includes the production of the SEAT 60th anniversary campaign and positioning the SEAT brand as a trendsetter in the digital advertising arena.

Created the first Japanese restaurant in the city of Barcelona to combine fashion, art and fusion cuisine. SOBA Sushi & Lounge became a well-known brand in the city of Barcelona and was highly visited by celebrities and the city’s elite. Sold SOBA in March of 2010.

Led the creation of a software company specialized in developing cloud-based CRM solutions for SMEs, as well as mobile publishing solutions for content creators, game distributors and music producers. Managed day to day operations, financial and KPI reporting, as well as business development. Sold Safira Solutions in 2009.

Team leader of the process automation project of the Agencia Catalana del Agua (public administration sector of Cataluña). Achieved to reduce the use of paper by 50%, thus converting the Agencia Catalana del Agua into a more environmentally friendly government agency.

Responsible for product development and digital marketing services targeting US Hispanic & LATAM markets. Coordinated the creation of the first online shopping channel in Spanish offering 24/7 customer support service and a fulfillment service that delivered goods purchased on Yupi Compras to customers in the US and Latin America.

Responsible for coordinating sales for the 24/7 Media office in Miami focused on providing online advertising services targeting US Hispanic and Latin American consumers.

Responsible for assisting a senior partner with new clients and servicing already established clients while learning the business.