Ghazal Rahvar Email & Phone Number

London, United Kingdom

Schroders Asset Management, a globally renowned investment firm, entrusted me to lead transformative UX research initiatives, focusing on qualitative and quantitative methodologies, survey design, and data visualization. My role has extended to managing a dynamic CX research team, ensuring strategic UX interventions, and fostering cross-functional collaboration.- Directed transformative UX research initiatives, significantly enhancing user satisfaction and product usability.- Enhanced client journey through strategic UX interventions, ensuring a seamless and delightful experience.- Successfully managed a dynamic CX research team, driving increased research output and consistently delivering high-quality insights.- Collaborated cross-functionally to align product development with user needs.- Managed research tools to ensure the team has the best capabilities, staying at the forefront of industry advancements.- Collaborate closely with Client Services and Marketing to enhance the overall experience of Schroder's clients through the client journey.- Conducting benchmark studies to gauge and enhance client satisfaction.- Enhancing the information architecture of the website through the implementation of card sorting and tree testing methodologies.- Assisting product owners in identifying key tasks and prioritizing them based on user needs and preferences.

London, United Kingdom

As a Senior UX Consultant at Daemon, a technology consultancy with a client-centric approach to digital transformation, I spearheaded customer research and transformation programs. My role involved seamless collaboration with Agile Scrum Teams, translating complex business requirements into optimal user experiences and conducting comprehensive UX research studies.- Spearheaded customer research and transformation programs, leading to boosts in user engagement with Schroder's apps and platforms.- Collaborated seamlessly with Agile Scrum Teams, resulting in a commendable increase in user satisfaction scores.- Translated complex business requirements into optimal user experiences, contributing to improvements in task completion rates and user engagement.- Conducted comprehensive UX research studies, leading to reductions in user errors and increased task efficiency.- Created data-driven dashboard prototypes for digital channels, contributing to improvements in product delivery timelines.

Best Buy Inc

- Designed user experiences for the largest online electronic retailer in North America, resulting in increased website conversion rates.- Collaborated effectively with cross-functional teams, utilizing Agile Scrum methodologies, resulting in reduced project delivery time.- Implemented high-impact wireframes and mockups for web platforms, contributing to increased user engagement.

West Vancouver Community Art Council

- Contributed significantly to the youth perspective in programs and services at WVCAC, resulting in increased youth participation.- Introduced effective design strategies and guidelines, improving the visual appeal and effectiveness of communications.- Collaborated seamlessly with senior leadership and board members to bring creative solutions and ideas, contributing to increased overall program satisfaction.