Gianpaolo Casciano Email and Phone Number
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A marketing leader with over 15 years of international experience in advancing e-mobility and clean technology within dynamic start-ups and scale-ups. I excel in establishing and executing effective strategies from inception to market for transformative technology solutions. Reimagining our cities with efficiency and sustainability in mind is what powers my work because of the positive impact it has on lives and businesses while making our world more accessible and interconnected.In my current role as Head of Marketing at Eli Electric Vehicles and a founding team member, I’m laying the groundwork for a category-defining micro-EV brand. I secured multi-million dollar funding last year through data-driven marketing campaigns, drove international expansion with new and existing distribution partners, and launched US pre-orders.Previously, I advanced smart EV charging infrastructure at WAVE by Ideanomics and EVBox North America. I established a successful marketing presence and created multi-channel programs that built brand awareness and thought leadership, empowered partners, and generated vertical demand.From 2009 to 2017, I drove the success of Birò, a groundbreaking urban electric vehicle that set a new benchmark in urban mobility. I was at the heart of all strategic business decisions and spearheaded marketing efforts, playing an integral role in the company's rapid growth. I led the development and launch of unique product solutions, including a first-of-its-kind P2P car-sharing platform.I have demonstrated success at building and leading marketing teams at purpose-driven organizations, creating inspiring company narratives from the ground up around compelling value propositions, and orchestrating comprehensive B2B and B2C marketing plans to ensure business growth and scalability.Whether you are interested in discussing opportunities to collaborate, or just want to connect, feel free to message me.-----U.S. and Italian citizen with work experience both in the U.S. and Europe. / I hold a M.S. in International Marketing and Communications from the Ca' Foscari University of Venice, Italy, I graduated summa cum laude from the University of Trieste, and I earned a Vocational Degree in Graphic Design.
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Global Head Of Marketing And CommunicationsRocsysNew York, Ny, Us -
Head Of MarketingEli Electric Vehicles Feb 2023 - PresentLos Angeles, California, UsA key member of the founding team, driving funding, leading US pre-launch, and accelerating international expansion.---Eli Electric Vehicles is reimagining personal mobility by creating small electric vehicles that make daily short trips easy and enjoyable for everyone. Our next-generation “microcar", Eli ZERO, empowers riders to reconnect with their communities, and ultimately reduce the congestion and pollution caused by oversized cars. We believe that efficient and sustainable mobility stimulates a healthier, human-centric urban model and positively impacts lives and businesses, making our cities more accessible and interconnected.Find out more about Eli Electric Vehicles at https://eli.world -
Marketing DirectorWave May 2022 - Feb 2023Salt Lake City, Headquarters, UsLed the development of compelling content and successful ad campaigns.---With a global-leading number of high-power, inductive charging systems deployed, WAVE enables commercial fleet operators with a faster, easier way to extend the range of medium- and heavy-duty electric vehicles. Founded in 2011, with systems ranging from 125kW to 500kW, WAVE makes tomorrow's EV charging technology available today. WAVE is a wholly-owned subsidiary of Ideanomics (NASDAQ: IDEX).Find out more about WAVE at www.waveipt.com -
Head Of Marketing & Growth - North AmericaEvbox Dec 2019 - Oct 2021Amsterdam, North Holland, NlSpearheaded the North American marketing and growth team at EVBox. From our initial steps in NA in 2017 to the currently expanded foothold, I established a successful marketing presence, crafting an inspiring story around compelling value propositions. I played an integral role in launching new products and positioning EVBox at the forefront of the industry through a localized strategy and multi-channel programs that built brand awareness and thought leadership, empowered partners, and generated demand. These efforts contributed to the installation of 300k+ charging ports (~6x shipment growth since 2017) and 220k+ trees planted via the OneChargerOneTree initiative (~10.56 million pounds of CO2 sequestered).---EVBox is the leading global provider of smart and flexible plug-in EV charging solutions—hardware, software, and services. With its extensive portfolio of commercial and fast EVBox charging stations, a scalable charging management software engineered by Everon, and an open interoperable model, EVBox Group empowers forward-thinking businesses to build a sustainable future and ensures electric mobility is accessible to everyone. With facilities across Europe and North America, offices across the globe, and strong foundations in dozens of markets, EVBox Group is on a mission towards zero emission.Find out more about EVBox at www.evbox.com -
Marketing & Growth Manager - North AmericaEvbox Sep 2017 - Dec 2019Amsterdam, North Holland, Nl -
Head Of Marketing And Brand DevelopmentEstrima Birò Oct 2009 - Sep 2017Milano, Italia, ItReporting to the founder and CEO, I pioneered the international expansion of the electric city vehicle Birò, from 2009 to 2017, when green mobility was emerging. Based on Birò’s ultra-compact dimensions and ease of use, I built and scaled a bold brand from the ground up by guiding the strategy around the ultimate benefit for urban commuters, the freedom to move while saving time. I also played a pivotal role in the development and launch of smart solutions, including an easy battery removal system, a multi-functional commercial model for last-mile deliveries, and a first-of-its-kind car-sharing platform that allows vehicle owners and fleet managers to share their Birò, monitor its usage, and define rates.Find out more about Birò at www.estrima.com -
Brand Consultant And Graphic DesignerGianpaolo Casciano Jun 2008 - Sep 2009Collaborated on branding projects in Italy and the UK for multiple companies. Developed identity systems, brand architectures, advertisements, collateral materials, and websites.Learn more at www.gianpaolocasciano.com -
Junior Marketing ManagerArzanà Navi S.P.A. Sep 2007 - May 2008Analyzed yacht market and trends, performed a competitor analysis, established the mission and vision, developed the sales narrative, and organized an investor prospectus about the business project. Defined a values-based corporate identity focused on contemporary design, luxury, high performance, and technological excellence. Represented Arzanà Navi as a Master’s course instructor, guiding the students on an assigned project where they analyzed the market, established a marketing strategy, and developed creative ideas for the market launch of the company’s first sailing superyacht. The final concept embraced Venetian art and handicraft which Arzanà incorporated into its brand values.
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Assistant Brand StrategistInarea Identity And Design Network Apr 2007 - Jul 2007Milan, ItCollaborated with a team to analyze the clients' brand image and competitors in order toestablish a brand strategy. Projects for national and international companies included building brand personality, repositioning the brand, studying brand architecture, and exploring design solutions.Clients included: ENI, Maire Tecnimont, Poste Italiane, Enel, Sara Assicurazioni, Camplus, BlowUP Project, Intralot, Denkmal Akademie, Wommy.www.inarea.com -
Graphic DesignerBoscolo Design Partners Mar 2006 - May 2006Performed advertising campaign analysis, wrote copy, and worked on brand naming. Designed logos, brochures, packaging, labels, and website interfaces.
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Marketing InternComunicare S.R.L. Sep 2004 - Mar 2005Worked closely with the creative team on projects which included web design, advertising campaigns, brand naming, logos, and identity systems. Assisted in the establishment of communication projects for a shopping center and studied direct marketing ideas to enlarge the client portfolio.
Gianpaolo Casciano Skills
Gianpaolo Casciano Education Details
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Università Ca' Foscari VeneziaInternational Marketing And Communications -
Università Degli Studi Di TriesteInstitutional And Corporate Communications -
Laboratory In Economy Of TradingGraphic Design -
Other Courses
Frequently Asked Questions about Gianpaolo Casciano
What company does Gianpaolo Casciano work for?
Gianpaolo Casciano works for Rocsys
What is Gianpaolo Casciano's role at the current company?
Gianpaolo Casciano's current role is Global Head of Marketing and Communications.
What is Gianpaolo Casciano's email address?
Gianpaolo Casciano's email address is gi****@****box.com
What is Gianpaolo Casciano's direct phone number?
Gianpaolo Casciano's direct phone number is +192938*****
What schools did Gianpaolo Casciano attend?
Gianpaolo Casciano attended Università Ca' Foscari Venezia, Università Degli Studi Di Trieste, Laboratory In Economy Of Trading, Other Courses.
What skills is Gianpaolo Casciano known for?
Gianpaolo Casciano has skills like Marketing, Direct Marketing, Corporate Communications, Strategy, Marketing Strategy, Competitive Analysis, Advertising, Marketing Communications, Social Media Marketing, Web Design, Copywriting, Analysis.
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