Kate Giblin Rooper Email & Phone Number

Washington, Dc, Us

Washington D.C. Metro Area

* Serving as a multi-chapter leader, providing strategic direction and oversight for the Greater Washington DC area, Virginia and Maryland chapters. Guiding new initiatives, in support of the Association's strategic pillars.* Providing support to chapter executives with the development and execution of all programs, policies and services for the Association's education and program initiatives, corporate strategies, mass marketing fundraising, public relations, and marketing & communications efforts.

Greater Chicago Area

*Provides vision, leadership, strategic direction and oversight for the MDA's Community Engagement programs - Muscle Walk, Team Momentum, Lock-Up and Hop-a-Thon. *Works with Income Development team, Marketing & Communications, and online to coordinate prospect and donor cultivation, implementation of campaigns and delivery of unified brand to MDA's constituents.*Collaborates with Field Operations and Divisional leadership to achieve revenue outcomes and adherence to standards of excellence. * Charged with exploring new revenue streams and fundraising programs for the organization.

Alexandria, Virginia

*Charged with spearheading and providing management oversight to the strategic direction of the organization’s campaign development, including chapter trainings, collaborating with key volunteers and committees, supervising department staff, coordinating promotional material and marketing collateral, and directing all organizational events.*Built rapport and optimized internal/external relationships throughout the organizational hierarchy and the community at-large, resulting in achieving clearly defined revenue goals (Special Events Campaigns - Net Budget of $55M).*Oversaw the Signature fundraising campaigns, including the Tour de Cure, Step Out: Walk to Stop Diabetes and Father of the Year events in addition to the Strategic Growth campaigns, including Team Diabetes, School Walk for Diabetes, and Community Walk for Diabetes campaigns, as well as Do It Yourself (DIY) Fundraisers. *Managed a team of 14, with 5 direct reports, providing consultation to 45 Field Area offices across the U.S. with additional accountabilities for establishing and defining objectives, evaluating performance and identifying areas opportunities for on-going development. *Devised strategies to increase campaign revenue, including campaign best practices, brand standards, and strategies to improve operational efficiency. *Worked in close collaboration with National Marketing & Communications department to develop the Association’s Special Events Marketing Strategy; Digital Advertising, eMarketing, Social Media and grassroots campaign plans. *Notable achievements:Achieved 4% increase in YOY net revenues for FY2013, 15.6% in FY2012; 7.4% increase in FY2011, and 8% increase in FY2010 which has culminated to a total growth of 6.2% during a 5 year period.

*Led, oversaw and managed fundraising campaigns, Corporate and Board Development efforts, as well as the Society’s largest priority campaign Team-In-Training (TNT). *Directed and managed the chapter's resources and consulting plans for 66 chapters in the U.S. and Canada, resulting in achieving FY07 TNT net revenue of $95.1M. *Charged with providing consultation and guidance to 5 Canadian markets while overseeing Canadian LLS priority fundraising campaigns: Light the Night, Team In Training and School & Youth, totaling net revenues of $3.8M. *Developed performance benchmarks, budgets and overall goals for the new fundraising venue; The Nation’s Triathlon to benefit The Leukemia & Lymphoma Society. *Spearheaded the onboarding program, providing resources and training tools both one-on-one and in group training of new LLS employees. *Oversaw development and implementation of all the core campaign elements, including budgeting and forecasting, recruitment and marketing, retention and volunteer development. *Developed and executed National staff training conferences, providing training to well-over 200 chapter Campaign Directors, Executive Directors and Regional Directors. *Provided consultation and critical assistance to all Society departments, including Marketing & Communications, Corporate Development, I.T. and Field.*Notable Achievements:Achieved FY06 TNT net revenue of $86.7 million, representing 50% of the Society’s net campaign revenue. Successfully led R&D efforts for a new campaign program - Hike for Discovery, adding 19 chapters at 8 events in 2 venues while simultaneously managing TNT Operational Budget of $1.6M in FY06 and $1.8M in FY07.