Led the end-to-end product design lifecycle, including user research, wireframing, prototyping, and UI design for mobile and web platforms.Collaborated with cross-functional teams (product managers, engineers, marketers) to ensure the alignment of user needs with business goals.Conducted usability testing and A/B testing to gather user feedback and iteratively refine product features, improving user satisfaction by 25%.Designed and launched “Amana Insight”. A successful digital product that enhanced user engagement by 32.7% and increased retention rates by 9%.Utilized Figma to create high-fidelity prototypes, design systems, and interactive components for agile development environments.

Engaged proactively in Agile development, supporting efficient processes tailored to restaurant-focused applications.Collaborated closely with the Design team and engineers to enhance component libraries and design patterns for restaurant solutions.Proposed projects and functionality aligned with our product vision for the restaurant industry and organizational objectives.Significantly contributed to developing structured, intuitive user experiences for restaurant-focused SaaS and mobile applications.Successfully implemented accessibility and usability standards, resulting in enhanced user satisfaction among restaurant clients.Led user research tailored to the restaurant industry, driving data-driven design decisions benefiting restaurant professionals.Collaborated on projects streamlining software functionality for restaurants, improving operational efficiency.

Developed and implemented SEO strategies to improve organic search rankings and drive traffic growth by 54%.Conducted comprehensive keyword research, content audits, and on-page SEO optimization, resulting in a 35.6% improvement in search visibility.Managed and optimized digital marketing campaigns across social media platforms (Facebook, Instagram), increasing brand reach by 64%.Analyzed website performance using Google Analytics and generated actionable insights to enhance conversion rates by 24.6%.Collaborated with content creators to produce SEO-friendly blog posts and landing pages, achieving 45% increase in lead generation.

Developed and implemented SEO strategies to improve organic search rankings and drive traffic growth by 54%.Conducted comprehensive keyword research, content audits, and on-page SEO optimization, resulting in a 35.6% improvement in search visibility.Managed and optimized digital marketing campaigns across social media platforms (Facebook, Instagram), increasing brand reach by 64%.Analyzed website performance using Google Analytics and generated actionable insights to enhance conversion rates by 24.6%.Collaborated with content creators to produce SEO-friendly blog posts and landing pages, achieving 45% increase in lead generation.