Gilbert Chiu Email & Phone Number

Taipei City, Taiwan, Taiwan

Taipei City, Taiwan, Taiwan

台北市

● Developed CondeNast Taiwan Influencer business strategy /Integrated corporation influencer resources and build an internal platform to create new business opportunities. /Founded “Agent Department” to sign up over 10 influencers with exclusive agreement. /Responsible for developing an influencer sales strategy and process for strategic partners that increased partnership conversion and grew revenues 300%.● Expanded business opportunities via new… Show more ● Developed CondeNast Taiwan Influencer business strategy /Integrated corporation influencer resources and build an internal platform to create new business opportunities. /Founded “Agent Department” to sign up over 10 influencers with exclusive agreement. /Responsible for developing an influencer sales strategy and process for strategic partners that increased partnership conversion and grew revenues 300%.● Expanded business opportunities via new digital marketing event /Founded influencer event “Social influencer awards” in Taiwan in 2019. /Developed more new sponsors for influencer events to achieve revenue goals. /Supervised online reality show which reached over 1M impressions. /Oversaw all social media presence, campaign site development, and social accounts to maximize reach of a CondeNast brand identity and messaging through all market channels. ● Builded and sustained a pipeline of new business opportunities from consumer /Founded specific class for creators “Social influencer Academy” in Taiwan in 2020. /Produced and managed 4 classes ranging in size from 80-500 guests. /Increased overall sales 20% by creating “stylish creators topic“ to leverage influencers social media. Show less

Taiwan

●Content StrategyMapping out WebTVAsia Taiwan video content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand. And ensuring consistent global experience and implement appropriate localization strategies.●Company Revenue Growth StrategyBuilt up branded video sales kit and launched client roadshow.●Content analysisConducting ongoing usability tests to evaluate content effectiveness… Show more ●Content StrategyMapping out WebTVAsia Taiwan video content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand. And ensuring consistent global experience and implement appropriate localization strategies.●Company Revenue Growth StrategyBuilt up branded video sales kit and launched client roadshow.●Content analysisConducting ongoing usability tests to evaluate content effectiveness. Gathering social data and handle analytics and make recommendations based on those results. Working with Youtubers and creators to revise and measure particular content and marketing goals.●Social, app strategyCreation of a strategy for developing social and advertising, apps, etc. as needed. Show less

Taiwan

●Develop the business' approach to market trends by using new and established Youtubers.●Create an approach and environment of cohesion to capitalise on cross and up-selling opportunities to maximise revenue.●Lead from the front in driving effective client retention activities and new customer acquisition●Train, develop and coach existing and new team members to improve operational efficiency.●Work with regional stakeholders to develop group-level relationships

Taiwan

● Responsible for Yahoo News and Creator's video recording, editing, distributing, and archiving.● Partnered with 50+ creators to create original videos on Yahoo site.● Collaborated with Account and Sales Teams to develop creators video business for client to achieve revenue goal.● Coordinated with editors, producers, reporters, the graphic department, and management to come up with solutions in productivity and quality control.● Planned and coordinated the production of the… Show more ● Responsible for Yahoo News and Creator's video recording, editing, distributing, and archiving.● Partnered with 50+ creators to create original videos on Yahoo site.● Collaborated with Account and Sales Teams to develop creators video business for client to achieve revenue goal.● Coordinated with editors, producers, reporters, the graphic department, and management to come up with solutions in productivity and quality control.● Planned and coordinated the production of the original video for distribution.● Organized all video elements for playback during live shows, including news, entertainment and fashion elements. Show less