Gilbert Camilleri Email & Phone Number

Gzira , Mt

Gzira , Mt

- Partnership Activation- Social Media- CRM- Design- Video- Web

Gzira , Mt

Birkirkara, Birkirkara, Mt

- Oversight, execution, and management of digital marketing campaigns- Architecture and UX design of a new landing page- Architecture and UX design of EBO's new website (to be launched soon)

San Ġwann, Central Region, Mt

- Marketing automation- Landing page creation- Sales funnel optimization

Blata L-Bajda , Hamrun, Mt

- Digital Transformation Strategy- Growth Hacking- Paid Advertising

Birkirkara, Mt

Birkirkara, Mt

Develop and implement a quarterly online customer acquisition strategyDrive marketing efforts to support the acquisition function through generating hypothesis for conversion optimization, a/b testing and content strategiesImplement CRM strategies to improve customer commitment and increase profitability on subscriptionsResponsible for key business metrics around acquisition, ROI, conversion and monetizationManage the online channels covering media buying, affiliates, vendors, email marketing and SEOIdentify the allocation of a substantial budget across various channels to maximise distribution at the optimum ROIWork closely with online conversion experts to drive better rates through the sales funnelForecast and report channel sales figures, growth, inconsistencies and challenges Identify and sign new partners and publishers with the aim of growing the businessApply best practices of relationship management with key accounts and e-commerce partnersWork in cross-functional teams to test new initiatives and roll-out products and/or campaign successfullyHighly influential in the Creative direction and marketing messaging for our product portfolioA key stakeholder in the go-to-market strategies for new software releases and re-positioning of existing assetsHands on approach on optimizing user-experience, journeys and improving customer satisfactionOversee the online acquisition and marketing team: recruit, coach, develop and promoteCreate weekly/monthly/quarterly digital marketing reports and presentations for General Manager and Board Members

Birkirkara, Mt

Responsible for the strategies and quarterly targets of the affiliates and strategic partnerships teamManaged the roll-out of a new affiliate programme and affiliate commission structuresRelationship management with affiliates and vendor partnersKey player within Acquisition team in terms of idea generation and executionDrafted and implemented the first monetisation strategies for online traffic within the companyInitiated projects that aim to maximise ROI and profitability, through store optimisation, email marketing and channel optimisationHighly involved in business development strategies both for short-term and long-term goalsManaged optimisation of online campaigns through data analysis and testingAccount management of super affiliates and top vendor partnersDesigned and developed internal processes for the Acquisition TeamSystem administrator for Salesforce.com

Birkirkara, Mt

Managed a portfolio of accounts and prospects Identified new opportunities and also expand existing partner accountsManaged opportunities through to the contract, implementation, sales and optimizationSet strategies and tactics for managing specific partners and associated sales revenueManaged and interacted with a wide variety of clients at various levelsLiaised with internal departments to ensure partner requests are processed accurately and efficiently Analytically assessed campaign’s success through tools such as Google AnalyticsInvolved in the design and implementation of online campaignsDiscovered new ways by which both the company and partners can experience growth

Qormi, Malta, Mt

Drafted and implemented the annual Sales and Marketing PlanInvolved in the company’s decisions on short and long term strategiesResponsible for several business negotiations targeted for immediate and future goalsDeveloped and delivered accurate business reportsDeveloped and managed client communication tools such as the corporate websiteFurther nurtured multi-tier relationships to organically grow the clients’ accountsDeveloped the corporate brand strategyDeveloped and managed marketing tools and collateral for existing and new clientsManaged all communications activities and ensure high quality level of publications and designsAdopted a hands-on approach in monitoring the implementation and execution of marketing programmes

Valletta, Mt

Valletta, Mt

Msc, Management

Bsc (Hons), Computing And Information Systems

Education record