Gil Edwards, Mba Email and Phone Number
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I build teams who create compelling content, launch innovative new products, and distribute information and entertainment that builds brands, drives audience growth, and maximizes revenue. I believe in earning loyalty, sharing mutual respect, and leading by example. I listen, learn, teach and help my teams grow. I'm driven by strategic thinking, hard work, creativity, innovation, and passion. I have been called a “Bridgineer” for my ability to connect the dots, and “bridge” people, ideas and resources. At iteris / TrafficCast, I led the development and launch of Traffic mobile apps for TV news integration in 9 markets with over $1M in station sponsorships, and launched the TotalTraffic app for iHeartMedia, promoted on hundreds of stations nationwide. At SiriusXM, I led content development as VP of Entertainment and Comedy, worked with the highest profile personalities, launched new channels and produced over 50 features and specials in comedy and entertainment. At Redlasso, we leveraged curation, user engagement and platform innovation to power millions of video views for broadcast content on over 1,000 sites like The Huffington Post, Perez Hilton and USA Today. My career started in radio at 17 - connecting content, music, trends and personalities to build brands and grow loyal audiences. I spent 10 years helping lead 94WYSP Philadelphia, the #1 billing Rock Radio station in America. I was named the Rock Promotion Director of the year by Billboard Magazine. I was promoted to Program Director to develop innovative new content, drive ratings and revenue, and launch strategic partnerships with MTV, AOL, Live Nation and CBS Television. We were the NFL broadcast franchise for The Philadelphia Eagles Radio Network, including the 2004 Superbowl Broadcast and a 2006 NFC East Division Title. I have an MBA from Villanova University, and a BA in Communications from Temple University.
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PartnerIgnite Creator Studios 2024 - PresentIGNITE Creator Studios is a Digital Media / Podcast Studio, featuring Content Strategy Services for Creators and Brands. We power audio and video podcasting, creator and social media content, digital media strategy consulting and branded content development. As an extension of IGNITE Content Strategy, LLC... Our mission at Ignite Creator Studios is to provide a professional studio environment, dependable production execution, bespoke strategic guidance and content leadership.
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ConsultantIgnite Content Strategy May 2015 - PresentInspired Ideas to IGNITE! The strength of this boutique firm lies in idea driven, knowledge based strategic services for talent and branded content development, as well as media centric product strategy. As a “Bridgineer”, we look for opportunities to connect ideas and strategy with relationships, resources and action to ignite success. We take a systemic approach, as your content is only part of a broader system... your brand, your personality, your community, your passions... are all interconnected. This is your “Content DNA”.Leading Content Development and Strategy, Brand Development, Media Product Development, Content Platform Product Strategy and Partnerships on a variety of emerging consumer media opportunities. Current projects leaning in on Talent, Personality and Branded Podcast Strategy, Podcast Roadmap Development, Social E-Commerce Strategy, Strategic Consulting for Independent Creators and more Message me for details. Let’s talk about how I can help you!www.IgniteContentStrategy.comwww.PODIgnite.com -
Director, Program Management: Emerging SolutionsIteris, Inc. 2015 - Aug 2023Austin, Texas, UsJoined TrafficCast in 2015 as the Head of Product Strategy and Engagement for TrafficCarma. TrafficCast was acquired by Iteris in 2020. I was Sr. Manager, Product Development then promoted in 2022 to Director, Program Management: Emerging Solutions. As part of the Iteris Product Team, I worked with business development, software and data scientists across the ClearMobility cloud portfolio to provide data, content and mobile solutions to early adopter customers. Led Product Management for ClearData and TrafficCarma Mobile. Provided Program Management for customers including SiriusXM and iHeartMedia. TrafficCarma is a white-label commercial mobile app for digital and broadcast media partners, including the Fox Television Stations Group, Tribune Media, Sinclair TV. ClearData processes over 4B data points daily to deliver traffic content to news and national data distribution channels. • Launched 9 commercial mobile applications for Android and iOS, including the national “TotalTraffic” app for iHeartMedia, marketed in 48 of the top 50 US broadcast markets.• Launched mobile product strategy to generate 148% monthly average user growth and 30% growth in mobile app downloads in under 6 months.• Program Leadership for SiriusXM data partnership, resulting in continued distribution into 8/10 leading auto OEMs and a 2023 annual renewal for more than $20M over 5 years. -
Vp Of Programming And Operations, Entertainment And ComedySirius Xm Radio Inc. 2014 - 2015New York, Ny, UsLed content strategy, brand management and production leadership of eight satellite and IP based channels + on-demand, mobile, podcast and social media. Identified and negotiated content acquisitions, talent deals, label and venue relations for our flagship comedy channels and high-profile shows including Opie & Anthony, Ron Bennington, Covino & Rich and more. Led development of "The Bonfire" on Comedy Central Radio. Produced SiriusXM “TownHall” Events: George Lopez, Jerry Lewis, Chelsea Handler, Dave Grohl, Chris Rock and Cedric The Entertainer. Produced “UnMasked” Specials with Raw Dog Comedy and Ron Bennington including: Tracy Morgan, Marc Maron, Joan Rivers, Jim Florentine, Kate Hudson, Zack Braff, Bill Hader, Russell Brand, Dane Cook, Dick Cavett, the Farrelly Brothers, Andrew Dice Clay. Led 25 comedy channel “TakeOvers” with comedians like; Pete Dominic, Gabriel Iglesias, Mike Birbiglia, Artie Lang, Jeffery Ross, Russell Peters, Gilbert Gottfried, Adam Carolla. Led 30 exclusive SXM Comedy productions, stand-up specials, holiday specials like “Gilbert Gottfried’s Halloween Spooktacular”, “Jeff Foxworthy and Larry the Cable Guys Christmas in Vegas” special, Tribute specials to Robin Williams, George Carlin and Joan Rivers, and live broadcasts from the Montreal Comedy Festival, New York Comedy Festival and Moontower Comedy Festival. -
Vp Of Content And PartnershipsTango Traffic 2011 - 2013Multi-platform, national traffic network produced the first 24-hour Traffic News HDTV Sub-Net in Philadelphia on Tribune TV, and delivered on-demand traffic reports for 10 major U.S. markets on mobile and connected devices. Head of content, product and partnerships. Led strategy and operations of TV broadcast, mobile platform product ownership, mobile content and national audio distribution partnerships with TuneIn and Stitcher.• Hired production staff and launched the news team and content operation in less than 90 days. • Developed product and business model initiatives to transform from a stand-alone HD-TV, 24-hour Traffic Network to add a mobile app and personalized audio and video traffic news content. • Led product development of location-based, content management and publishing platform, driving a new mobile app launch. -
Vp Of Content And Online PartnershipsRedlasso 2007 - 2011Malvern, Pa, UsOnline video syndication platform leveraged proprietary “Search, Clip and Share” technology to create new distribution and community engagement solutions for content partners including Fox Television Stations Group, Meredith Television, Local TV LLC, Sinclair Broadcast Group, Wendy Williams, The Howard Stern Show, and Premiere Radio Networks. • Led platform content and product strategy, partnerships and syndication teams to distribute premium news and infotainment video content to top-tier blogs and news sites.• Launched beta video distribution strategy - earning 51 million video views and 20,000 users in less than 6 months. 117% growth in video views, and 327% increase in player impressions. • Award: AlwaysOn, OnMedia 100, Winner: “Next Generation Search - Online Video“ - Jan 2010 • Award: AlwaysOn, Global 250 “Top 250 Start-ups in the World - Online Video” - Jul 2010 -
Program Director: 94Wysp And The Philadelphia Eagles Radio NetworkCbs Radio 1997 - 2007Philadelphia, Pa, UsProgram Director: 94WYSP / Philadelphia Eagles Radio Network - 2005 - 2007Assistant Program Director: 94WYSP / Philadelphia Eagles Radio Network - 2002 - 2005Promotion Director / On Air Host: 94WYSP - 1997 - 2002 Led brand management and strategic direction of music and talk programming, online content, talent, production, marketing integration and product.• Managed local integration as the first major-market affiliate of The Howard Stern Show• Led full live-broadcast production and play-by-play of the Philadelphia Eagles Radio Network • Produced 50 exclusive studio “Rock Sessions” including The Foo Fighters, Stone Temple Pilots, Motley Crue, Cheap Trick, Queens of the Stone Age, Zakk Wylde, The Wallflowers and more. • National broadcast team leadership for live radio and pay-per-view broadcast of Woodstock ’99 • Partnered with AOL and Live Nation, to produce global live radio coverage for LIVE8 (LiveAid 2) • Created and produced “MAYtallica”, a national launch special with Metallica, recorded at Metallica HQ and broadcast on over 100 U.S. Radio Stations for the release of St. Anger• Award: 1999 Billboard Magazine – Major-Market Promotion / Marketing Director of the Year, Rock Radio -
Promotion Director / On Air Host103.9 Wdre 1995 - 1997• Developed and executed “money can’t buy” Programming, Promotion and Sales driven campaigns.• Produced one-of-a-kind experiences; “Soccer with The Cure”, Acoustic "Sonic Sessions" with artists like Tori Amos and Dave Matthews, “Painting with The Smashing Pumpkins”, “Trippin’ with Vinnie to Universal Studios” and more.• Led promotion staff to create and execute 25 audience events per month• Hosted weekend radio show.
Gil Edwards, Mba Skills
Gil Edwards, Mba Education Details
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Villanova UniversityGeneral -
Temple UniversityTelevision And Film
Frequently Asked Questions about Gil Edwards, Mba
What company does Gil Edwards, Mba work for?
Gil Edwards, Mba works for Ignite Creator Studios
What is Gil Edwards, Mba's role at the current company?
Gil Edwards, Mba's current role is Content Strategy and Development.
What is Gil Edwards, Mba's email address?
Gil Edwards, Mba's email address is gp****@****aol.com
What is Gil Edwards, Mba's direct phone number?
Gil Edwards, Mba's direct phone number is +148468*****
What schools did Gil Edwards, Mba attend?
Gil Edwards, Mba attended Villanova University, Temple University.
What are some of Gil Edwards, Mba's interests?
Gil Edwards, Mba has interest in Family, Guitar, Comedy, Learning, Entertainment, New Technologies, Music, Media, Travel.
What skills is Gil Edwards, Mba known for?
Gil Edwards, Mba has skills like New Media, Broadcast, Strategic Partnerships, Digital Media, Social Media, Radio, Television, Content Development, Video, Mobile Devices, Social Media Marketing, Entertainment.
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