Gil Erlich Email and Phone Number
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MISSION: I am passionate about partnering with entrepreneurial leaders to leverage my strategic and operational expertise, helping their businesses scale effectively and sustainably. Let’s connect to explore how, together, we can drive your business to its next level of success.ABOUT: An accomplished strategic leader with a proven track record of driving operational excellence and growth across diverse industries, including eCommerce, Robotics, CPG, Education, SaaS, and Manufacturing. My expertise lies in enhancing profitability, fostering high-performance teams, and pioneering innovative solutions to achieve next-level growth.KEY ACHIEVEMENTS:• Operational Leadership: Expanded primarily regional business to 40+ countries, achieving the highest sales and brand recognition in every product segment and a successful ownership exit at 6X EBITDA for nine figures at Aqua Products. • Strategic Restructuring: Led a major restructuring, optimizing reporting structures and improving departmental efficiencies across technical service, customer service, marketing, sales, and R&D, resulting in the lead category positions for all products at Aqua Products.• Strategic Restructuring: Restructured operational and personnel positioning, reducing $20M in excess inventory and cutting shipping costs by 19% through global 3PL expansion at Machrus.• Innovation and Efficiency: Implemented generative AI, reducing audit issues by 31%, and initiated tiered performance reviews, improving engagement by 22% at Yes I Can and Triumph Behavior Support.STRATEGIC ROLES & IMPACT:• Yes I Can Services + Triumph Behavior Support: Enhanced efficiency, engagement, and data-driven decision-making, significantly impacting bottom-line performance.• Machrus: Streamlined global operations, reduced inventory, and cut costs, contributing to a successful business turnaround.• Erlich Enterprises: Successfully developed and executed market-entry and growth strategies for various industries, driving revenue and operational excellence.• Aqua Products: Led the company to a successful nine-figure exit, achieving 50% revenue growth during the Great Recession and forging numerous key strategic partnerships.EDUCATION & CERTIFICATIONS:Executive MBA Candidate 2025: Quantic School of Business and TechnologyBachelor of Science in Marketing: Fairleigh Dickinson UniversityStudy Abroad Concentration: International Business - Wroxton College, Oxfordshire, U.K.Six Sigma White Belt: Aveta Business Institute
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Founder + Managing DirectorErlich EnterprisesNew York, Ny, Us
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Chief Commercial Officer (Cco)Stealth Mode: Realtime Bioburden Analyzer Oct 2024 - PresentThe most capable real-time, fail-safe system for continuous particulate detection, adjustable to detect down to two VBNC bacteria, enabling immediate flow cessation or remediation to meet the world’s most critical water safety and bio-burden control needs. -
Chief Executive OfficerBoat Disposers Sep 2024 - PresentExpedient, professional, and environmentally conscious boat removal and disposal services. Serving marinas, boatyards, dry stack storage facilities, salvage yards, abandoned boats on land or water, and private properties across the U.S. eastern seaboard. -
Founder + Managing DirectorErlich Enterprises Dec 2011 - PresentNew York, Ny, UsStrategic Growth and Turnaround Consulting: Provide strategic growth and turnaround consulting focused on architecting new revenue streams, operations scaling, optimizing performance, and revitalizing business challenges for sustainable success.Operate as part of businesses' executive team (remote and/or on-site), bringing fresh outside-in perspectives and multi-industry insight with clear strategic guidance to formulate effective inside-out solutions to develop and enhance sales teams, pipeline cadence, sales conversion, and operational efficiencies through the implementation of best practices, data metrics and improvement of processes and revenues. Serve as a coach/player to sales and marketing teams. Analyze and identify weaknesses and enact major efficiencies, profitability, and scalability improvements to organizations by executing organizational changes, process improvements, SOPs, and business transformations. Develop strategies and high-performance teams and blueprint tactical action plans to achieve goals.Sales Representation: Acquire direct Fortune 1000 C-suite and buyer channels that facilitate efficient sales increases. Source VARs and design value-added programs resulting in new revenue streams and profit gains.• Managed consulting and sales representation practice, driving client acquisition and growth.• Developed go-to-market strategies for clients in technology, eCommerce, and life sciences.• Achieved significant operational improvements and revenue growth.
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Chief Operating OfficerYes I Can Sep 2022 - Sep 2024Brooklyn, Ny, UsSpecial Education (SEIT/SETSS) and Related services• Oversaw 1600+ personnel and managed $80M+ in revenues.• Created predictive dashboards through enrollment data analytics.• Architected generative AI framework, reducing audit issues by 31%.• Enhanced engagement and alignment by 22% through tiered performance reviews.• Improved efficiency and productivity by 12% by streamlining workflows. -
Chief Operating OfficerTriumph Behavior Support Sep 2022 - Sep 2024Mental Health Services• Oversaw 1600+ personnel and managed $80M+ in revenues.• Created predictive dashboards through enrollment data analytics.• Architected generative AI framework, reducing audit issues by 31%.• Enhanced engagement and alignment by 22% through tiered performance reviews.• Improved efficiency and productivity by 12% by streamlining workflows. -
Chief Operating Officer - Eos Integrator | Ecommerce - Drop Ship Wholesale DistributionMachrus Oct 2021 - Sep 2022Cornwall, New York, UsA leading contract manufacturer, global eCommerce drop ship wholesaler, and retailer of seasonal Consumer Durable Goods. • Directed global initiatives and internal communications, driving profit strategies.• Executed major organizational restructuring, reducing $20M in excess inventory.• Expanded global 3PLs, reducing shipping costs by 19%.• Led Acumatica ERP integration and customization data and metrics. -
Director, Membership Sales & Services | Project Hire | Health, Fitness & WellnessExos Oct 2017 - Jul 2018Phoenix, Az, UsErlich Enterprises On-Site Project: Restructure of Membership and Services Department of aging 250K S.F. non-profit community center with 10K+ members experiencing steady annual double-digit membership attrition.• Completed restructuring and recruitment for the department, which included enacting new SOPs for team and staff members to achieve efficiency, quality output, and uniformity of performance while reducing miscommunication and failure to comply with company/client policies.• Improved pipeline generation, data governance, and KPI metrics for managing the availability, usability, and integrity of this data in enterprise systems and tracking organization productivity, which led to a full rebound in sales performance: ✓achieving new member acquisition goals of consistent double-digit growth (within three months) ✓increase in sales conversions by 18.5% ✓lowest attrition with highest new acquisitions in over three years (+20% YOY)• Maximized scheduling efficiencies, saving 25% of dedicated member services hours/pay.• Launched three key lead generation value-added programs internally and with local, regional, and national retail accounts. -
Vp, Sales & Strategic Partnerships | Project Hire | Software (P/Saas)Genie Apr 2013 - Aug 2016New York, New York, UsErlich Enterprises Hybrid Project: Develop go-to-market and revenue strategies, and secure initial client roster for enterprise business P/SaaS startup featuring mixed realities and image recognition cloud-based applications for retail and interior design verticals.• Elevated startup to rev gen status in the first two months by closing a six-figure deal and 12+ logos during the pre-launch phase.• Presented value proposition offering directly to leading C-Suite retailers/logos (e.g., Lowe’s, Reebok).• Qualified, hired, led, and mentored sales and support teams, including external independent reps.• Sourced and helped secure Board Advisory and post-seed VC and Angel investments exceeding $1M.• Contributed to developing marketing, long-term strategic vision, and product roadmap.• Defined Go-to-Market sales strategy, processes, revenue programs, and scalability structure.• Formulated scalability by vertical segment with the development of field sales structure. -
Director, Sales & Programs | Project Hire | Health, Fitness & WellnessPro Martial Arts Franchise Corp Sep 2014 - Oct 2015King Of Prussia, UsErlich Enterprises On-Site Project: Develop and expand programs to increase new membership and retention and decrease attrition in the Martial Arts franchise business that focuses on the lifelong character development of children.• Instituted member upgrade programs, instructor “playbook,” and personnel relationship buy-in, growing member retention by 94%, profits by 41%, sales conversions by 23%, and achieving annual new member acquisition goals in six months.• Improved scheduling efficiency that slashed operational redundancy, saving 10% of total personnel hours. -
Chief Revenue & Sales Officer | Project Hire | EcommerceDesignerathome Jun 2013 - Jul 2014Erlich Enterprises Remote Project: Improve operational efficiencies and create new revenue streams for the premier virtual Interior Design agency. • Road mapped the restructure and alignment of global resources, greatly improving deliverables and enabling rapid scalability.• Procured F50 retailer relationships and designed the blueprint to expedite service deliverables and generate new revenues.• Value-stream mapped existing design operations efficacy to reduce waste, streamline output, and improve cost savings. -
Vp Of Sales, Operations, & Marketing | Manufacturing - Robotics/Pool & Spa (Consumer Durables)Aqua Products Inc. (A Fluidra Company) Oct 2003 - Dec 2011Cedar Grove, New Jersey, UsLeading global robotics manufacturer for aquatic maintenance. Choreographed all marketing/merchandising activities. Executive leader for residential, commercial, and industrial sales, technical + customer service divisions, and marketing. Oversight of all sales channels, including B&M, independent and chain retailers, e-tailers, catalogs, big box, buying groups, private labels, and OEM. Interfaced with CEO and department heads from diversified sectors (R&D + production to engineering and accounting) and partnered with key team members to ensure fulfillment of seasonal timelines and targets.• Achieved the highest sales and brand recognition across all products in respective industry categories.• Expanded regional operations to manufacturing in the U.S. and Israel and operations in 40+ countries.• Produced +$27M in sales and the industry lead position from former third-tier category ranking.• Improved sales revenues +35% over industry standard in 2009 during the ‘great global recession’.• Achieved +50% in revenues in 2008 (company’s 25th year) despite the recession’s economic impact.• Championed new business opportunities with big box retailers (e.g., BJ’s, Costco, Sears, Lowe’s).• Negotiated sales of OEM products to direct competitors, gaining deep market insight and leverage.• Forged non-industry partnerships generating new revenues (e.g., iRobot, EcoLab, Dirt Devil). • Directly managed/drove product portfolios, strategies, and the highest profitability of key accounts.• Drove vision and authored all facets of marketing, corporate communications, and brand identity.• Recruited, hired, managed, and mentored global sales, trade support, and creative team members.• Architected and launched a category-leading multi-level global service center network.• Drafted company-wide L&D resources, employee guidelines, and performance/recognition processes.• Instituted the industry’s first and most successful Minimum Advertised Pricing (MAP) program. -
Director Of Sales MarketingAqua Products Inc. (A Fluidra Company) Oct 2001 - Sep 2003Cedar Grove, New Jersey, UsRevamped sales, marketing, and customer service functions following sudden resignation of VP of Sales and Marketing. Spearheaded all facets of operations across residential and commercial sales units. Played an integral role in the production of best practices and procedures. Authored all marketing collateral, such as literature, videos, websites, packaging and social media.• Improved overall profitability by 38% within 24 months.• Prevented significant losses during identification of large-scale manufacturing defect.
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Expansion Territories Sales ManagerAqua Products Inc. (A Fluidra Company) Oct 2000 - Sep 2001Cedar Grove, New Jersey, UsInaugurated innovative product technology to new geographic market sectors spanning North and Central America. • Founded new distributor, retailer and cooperative business: grew "fringe" market sales by 400%+.
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Western Region Sales ManagerAqua Products Inc. (A Fluidra Company) Jan 1999 - Sep 2000Cedar Grove, New Jersey, UsSecured independent and company field personnel to oversee the opening and expansion development of the Western Region market. Pioneered the region, growing it from start-up to an established key region for the company.• Procured and oversaw industry’s largest national retail account generating $4M+.• Cultivated start-up entity to produce positive ROI within four months.
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Manhattan Territory Sales Manager | Food (Cpg Consumables)Nabisco Apr 1997 - Jan 1999UsWorked directly with store managers and franchise owners of key grocery and C-store accounts on inventory, displays, ordering, new product introduction and sell-through.• Honored as a leading national sales producer at the annual corporate conference (1998).• Directed a six-member team handling the largest accounts and co-directed 50+ sales team members.• Introduced and secured the company’s first online ecommerce grocery account.• Surpassed annual sales target by +48%, with +25% over long-serving predecessor's final quarter.
Gil Erlich Skills
Gil Erlich Education Details
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Quantic School Of Business And Technology+ Advanced Corp.-Level Strategy -
Fairleigh Dickinson UniversityMarketing
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Wroxton CollegeInternational Business
Frequently Asked Questions about Gil Erlich
What company does Gil Erlich work for?
Gil Erlich works for Erlich Enterprises
What is Gil Erlich's role at the current company?
Gil Erlich's current role is Founder + Managing Director.
What is Gil Erlich's email address?
Gil Erlich's email address is ge****@****ses.com
What is Gil Erlich's direct phone number?
Gil Erlich's direct phone number is +164636*****
What schools did Gil Erlich attend?
Gil Erlich attended Quantic School Of Business And Technology, Fairleigh Dickinson University, Wroxton College.
What are some of Gil Erlich's interests?
Gil Erlich has interest in Civil Rights And Social Action, Environment, Education, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.
What skills is Gil Erlich known for?
Gil Erlich has skills like Sales, Competitive Analysis, Marketing Strategy, Marketing, Sales Operations, New Business Development, Start Ups, Strategic Partnerships, Strategy, Sales Management, Leadership, Team Building.
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