Thriving in start-up business ventures I have consistently demonstrated my commercial acumen and strategic management expertise in the 20+ years I have spent in management roles. Having worked within multi-functional roles across North America, Europe and Africa I have developed a considerable understanding across all business functions. In 2015 I founded Baobab Wines as an importer of South African wines offering the American consumer wines of both exceptional quality and value. At Baobab we are driving the growth of South African wine and ensuring that the American consumer is given access to our portfolio through our carefully selected distribution methods.