Andrew Giles Email & Phone Number

Saratoga Springs, Ut, Us

Lehi, Ut, Us

Spearheaded International Expansion: Led entry into four international markets (Colombia, Poland, Denmark, and Luxembourg), driving market revenue and establishing a strategic presence in key regions.Strategic Market Research & Prioritization: Performed comprehensive market research and analysis, creating an evaluation score to prioritize markets based on demographics, commerce trends, and competition, optimizing resource allocation for market entry.Reduced Market Entry Costs: Developed and implemented a cross-border commerce program that cut market entry costs and timelines, resulting in combined cost savings and new revenue generation.Accelerated Market Launch Timelines: Created a detailed project playbook for market launches, reducing the launch timeline from 12 months to just 3 months, improving efficiency and agility in new market entries.Created Market Lifecycle Playbook: Designed a comprehensive market lifecycle playbook that guided business operations across market stages (introduction, growth, maturity, and decline), enabling flexible approaches based on market conditions.Strengthened Launch Efficiency: Streamlined market launch processes, significantly improving operational efficiencies for future entries, and positioning the company for sustained international progress.Leadership & Stakeholder Engagement: Served on the executive committee, providing strategic insights on international expansion, and managing cross-functional stakeholder priorities to align with global business objectives.Diversified Professional Network: Built and cultivated a network of global experts in key areas such as legal, regulatory, finance, and distribution, ensuring smooth international operations and compliance with local requirements.(Title: Director of New Market Development)

Launched Cryptocurrency Trading Platform: Oversaw the full product lifecycle of a cryptocurrency trading platform, from ideation to launch, resulting in rapid user adoption and positioning the platform for long-term success.Scaled Teams for Product Development: Hired and managed a cross-functional team of analysts, product owners, and software engineers, delivering key features essential for cryptocurrency trading operations and ensuring timely product releases.Drove User Adoption for Tech Startups: Provided product management and digital strategy consulting for tech startups, driving growth by optimizing product development and aligning digital solutions with evolving market needs.Produced Strategic Digital Solutions: Advised clients on product and market strategy, offering tailored digital solutions that enhanced product performance and improved overall business outcomes for startups.

Lehi, Utah, Us

Expanded into Key New Markets: Supported the launch of technology and eCommerce operations in 12 countries, including China, South Korea, Brazil, and Russia, resulting in over $25M in new revenue within the first year.Directed Global eCommerce Enhancement: Facilitated global business expansion by championing scalable eCommerce solutions, optimizing the company’s ability to efficiently enter and grow in new international markets.Refined Market Segmentation: Conducted advanced data and statistical analysis to refine market segmentation strategies, addressing operational challenges and improving sales performance in key regions.Advised on Global Strategy: Collaborated with the executive team to provide strategic guidance on international expansion initiatives, contributing to the company’s long-term global presence and market penetration.Built Robust Digital Infrastructure: Directed the implementation of digital infrastructure, including eCommerce platforms, CRM, and ERP systems, providing new markets with the technical foundation necessary for rapid progress.Integrated 3PL Solutions: Managed the technical integration of multiple third-party logistics (3PL) providers, ensuring seamless fulfillment and data management accuracy across international markets.Improved Fulfillment in Southeast Asia: Developed and implemented a new distribution and fulfillment model in Southeast Asia, reducing delivery times and enhancing customer satisfaction across the region.Led Cross-Functional Teams: Managed cross-functional teams across sales, marketing, IT, legal, and compliance to successfully navigate the complexities of international market entry and ensure alignment with global business strategies.(Title: Director of New Market Development)

Lehi, Utah, Us

Increased Conversion Rates: Orchestrated the execution of key upgrades to the shopping and checkout flow, resulting in a 15% increase in user engagement and a 10% improvement in conversion rates.Enhanced Operational Efficiency: Boosted operational efficiency by 20% by implementing scalable technology solutions that ensured consistency across global eCommerce platforms.Managed E-Commerce Product Portfolio: Managed a portfolio of critical eCommerce products, including checkout, cart, marketplace, CMS, and mobile app, accelerating innovation and optimizing user experiences to align with business objectives.Collaborated on End-to-End Optimization: Worked closely with ERP and operations teams to streamline both pre-purchase and post-purchase experiences, significantly improving satisfaction for both customers and distributors.(Title: Senior Digital Product Manager)

Lehi, Utah, Us

Streamlined User Experience: Completed the integration and enhancement of CRM, ERP, and financial system features, improving operational efficiency and presenting a seamless user experience across internal platforms.Grew User Satisfaction: Spearheaded a CRM redesign in collaboration with cross-functional teams, simplifying navigation and boosting user satisfaction by 18%.Upgraded Return Process: Implemented key CRM and ERP upgrades, significantly improving the return process for customers and distributors, resulting in faster resolution times and higher satisfaction.Achieved Data Accuracy: Integrated internal systems using APIs and microservices, achieving 100% data accuracy across CRM, ERP, and financial platforms, ensuring consistency and reliability.(Title: Technical Business Analyst)

Provo, Ut, Us

Boosted Lead Conversion: Utilized data modeling and statistical analysis to optimize sales performance, providing actionable insights that directly led to a 16% improvement in lead conversion rates.Propelled Sales Funnel Efficiency: Built and ran advanced data models and statistical algorithms to track sales funnel metrics, improving efficiency and enabling more effective lead management.Informed Strategic Decision-Making: Analyzed complex sales data to identify trends and opportunities, providing insights that supported key strategic decisions across the organization.Optimized Sales Channel Performance: Collaborated with sales executives to provide data-driven metrics for lead distribution, informing more effective use of sales channels and improving overall sales outcomes.

Provo, Ut, Us

Elevated Reporting Efficiency: Developed comprehensive sales trend reports and streamlined reporting processes, significantly reducing reporting time by 50% and enabling quicker insights for decision-makers.Enriched Data Visualization: Implemented advanced data visualization and modeling techniques, which allowed stakeholders to easily track sales performance metrics, leading to more informed business decisions.Automated Data Entry Processes: Increased operational efficiency by automating data entry processes, minimizing errors in sales tracking and ensuring more accurate reporting.Supported Cross-Functional Teams: Provided valuable KPI data to customer support and account management teams, enhancing workforce management decisions and improving overall team performance.