I have spent the last 24 years working with data in businesses. I have been both a senior consultant and worked in-house. I devise strategies and cloud-based solutions for introducing or expanding the use of data with a business. I deliver evidence based answers for decision makers. I promote data driven strategy with measurable performance and outcomes, data embedded design for processes and end-user driven design for business intelligence. Cross industry experience with strong commercial & business facing experience to board level in established businesses and start-ups.