Gill Day Email & Phone Number

United Kingdom

EvMarCo provides freelance events, marketing, SMM, tech & program management consulting services across the MICE industry for short, medium and long-term projects of all shapes and sizes. Corporate Client, Event agency or industry supplier? Need an extra pair of eyes, hands or a head on a project? Need an interim team member for a few months? Need someone to jump in and help onsite, or work on an RFP, then get in touch. I'd love to chat.

Minneapolis, Us

As a member of the extended leadership team, I worked closely with new and existing clients to find the right strategies for their events program, including global, regional and local solutions, technology and services as well as aligning our marketing strategy and planning to the business goals and objectives.Key skills included:+ Coaching and mentoring a diverse and high performing sales and marketing team+ Consult customers across all industries to select the right resource model, technology & events strategies+ Build value proposition both internally and with customers+ Strategic planning and management of pipelines, targets and budgets+ Omni channel go-to-market campaigns+ SMM Consulting including but not limited to program, policy, tech, supplier management and payment strategies+ RFI-RFP strategy, process mapping, leadership and management+ Event Technology & sustainability program consulting and implementation+ Management of reporting/budgeting/spend/sales compensations/P&L to leadership+ CRM implementation as well as data, analysis and reporting+ Programme and project implementations, management and close/transfers, with analytics/measurement.

Led team, responsible for driving our strategy, coaching and mentoring while developing new and existing client accounts across all industries, including:+ Sales and marketing strategy development+ SMM Consultancy+ RFPs/RFIs, Pitch and presentation processes, leadership+ Implementation of new accounts+ Account Management of existing accounts including reporting, reviews and onward account strategies+ Managing annual spend across all accounts+ Monitoring of KPIs/SLAs and service levels+ Events consulting, solutions and management+ Events program & technology consulting+ Health, safety, security & environmental management

Led events and marketing communications team, key skills included: + Account and team management+ Building and maintaining client and customer accounts and relationships+ Management of teams and supplier relationships+ Development of events programs in line with customers brand and product goals and objectives+ Budget and project plan creation, management and reconciliation+ Marketing management including e-marketing, journal supplements and print/promotional products and copy writing+ Production of client proposals, brief take and debrief reports+ Management of monthly time reports and regular account reporting + Full logistics management, including risk assessment, health, safety, sustainability and security

Geneva, Ch

Worked across Communications and Events departments, overseeing multiple national/ international projects at varying stages across multiple accounts, in all industries including: + Management of clients, suppliers, delegates and peers including AV/production teams in or out of house+ Negotiation on supplier contracts, costs and deadlines where necessary+ Regular consultation with clients + Overseeing of team workloads & workforce management+ Management of print and marketing related elements, creation of themes and campaigns+ Assist in and progress pitches & proposals+ Retain, manage and develop new and existing client relationships+ Implement and update project management guidelines for improved and efficient internal processes+ Train colleagues and peers for inductions, new systems and event specific job roles+ Implant within client's brand team to manage events program

+ Managed pricing applications for all products sold B2B+ As sole member in the department I worked alone, training myself and adapting this job role to ensure that all pricing was exact to each item, with no room for error+ Created SOP's specific to this job role to enable more efficient processes+ Temporary job until I went travelling

Coordinated a team of Clinical Research Associates, our client, customers and investigators as Exec Assistant:+ Managed investigator and study meetings, sourcing venues, creating/managing invites and managing the logistics of all meetings across the UK+ Managed visit schedules, calendars, internal meetings and contact/supplier databases+ Reported and liaised between HQ and clients+ Compiled reports on data gathered from researchers+ Archived all trial documentation and paperwork to the highest auditing standards+ Managed tracking of budgets, invoices and expenses

+ Worked within the Broker Services team+ Liaised with financial advisors, financial companies, customers and internal departments+ Relayed investment fund information, client account details and company information+ Managed our online web services and booked clients and customers into seminars+ Super user for our on-line valuation service (superior knowledge of online systems)+ Chaired and documented internal meetings+ Supplied management reporting in the absence of my supervisor+ Managed holiday, overtime and sickness for the department (of 50 people)+ Often seconded to other internal departments to assist when required

+ Began as Call centre operator taking telephone orders and enquiries+ Progressed to Tracking Co-ordinator managing workloads, deliveries and liaising with multiple courier companies daily+ Assisted the training team in inducting new members of staff

Executive Mba, Business Administration And Management, General

Ba Hons, Communications; French

Education record