Baseline creates design tools that save time and increase productivity.

As a freelance contractor I help small and medium size companies shape and develop their products. I Provide a range of services from Analysis to User Experience Design to a fully developed prodcut* Designed and developed countless projects ranging from simple apps to complicated cryptocurrency products* Clientele includes JPMorgan Chase, Santander Bank, Rob Walling (drip.com), Fog Creek Software (Trello), Peter Diamandis (SpaceX), Syncthing, SimplyCredit and others.* Also worked as a freelancer from 2011 to 2013.* Case studies and more in my portfolio at https://gilli.is

SimplyCredit enables consumers to refinance their high-cost card balances with partnering credit unions through a seamless mobile and web experience that takes only minutes to apply.* Designed and built the front-end of six fin-tech products* Worked with extremely complicated and large data* Simplified customer facing products making complicated easy to use* Admin facing products were also simple to use but allowed for detailed administration* Sketch / InVision / UX / UI / InDesign / Illustrator / & more* Phoenix Framework / Golang / Postgres / Hugo / ClojureScript / React / & more

www.ruv.is is the 6th most popular website in Iceland. It has the largest catch-up service in the country. It serves 5.6million pageviews every month to 643,000 users.* Designed and built the entire front-end of the Ruv.is redesign along with large parts of the Drupal development* Designed Sarpurinn android and ios apps which got a nomination for the best app in Iceland. As well as designing and building the web app.* Designed and built numerous websites for products events and tv-shows like Eurovision, Landinn, Söngvakeppnin, Þingkostningar, Sveitarstjórnarkostningar and over 40 other special projects

A crowdsource curefinding tool.* Featured in Visir.is and on Reykjavík síðdegis* Designed, built, marketed entirely by me* Sold in 2014