In the always-on, digital marketplace, you need to stand out from the crowd. We can help you unleash the power of marketing, social media and PR to save valuable time and resource, and hit your business goals.We bring over 36 years of industry know-how to businesses aspiring to grow in a way that engages and delights its customers. MM&PR specialise in marketing, PR and organic social media marketing, creating data-led strategies targeted to engage clients your ideal customers. Services include:Marketing & Social media•Marketing Strategy and Delivery•Social Media Strategy•Social Media Coaching•Social Media Management•Campaign Management and Delivery•Account ManagementPR•Media strategy and delivery•Case study and feature writing•Crisis management•Media training for interviewsOutcomes:After building and implementing a social media strategy over an 18-month period the client now regularly gets 2-3 high-value inquiries via LinkedIn every month.Has seen their LinkedIn audience increase organically by 143% over a 6-months period; overachieving their set 10% MoM target by 40%.Achieved average monthly impressions of 257k - total social media audience was 11k.10% average engagement rate across all channels over an 11-month periodInstagram followers increased organically by 231% over a 11-month period1.4million impressions via one post on InstagramConsistently achieved audience engagement on LinkedIn of over 12% for past 9-months - some months this reached over 34% (industry average is 2%)

Initially employed as an Acquisition Manager responsible for SO SME Marketing activities and driving qualified leads into the sales function. The role then widened to include building and implementing in-life customer marketing strategies to retain, prevent churn, cross and upsell products and owning the communications plan. · Develop ROI driven marketing campaigns and programmes utilising the most relevant channels.· Define the campaign strategy and execute across all stages of the customer lifecycle and sales funnel· Optimise the channel mix and continually select the most cost-effective and successful routes to market.· Educate and work closely with stakeholders across the business and with our partners to implement our strategy, initiatives and programmes.Key achievements:Developed and implemented the first digitally integrated SOHO SME nurture campaign across multiple platforms and via multiple agencies including email, social, SEO, affiliates, sponsorship and partner-led organisations to drive warm qualified leads through to the sales teams to sell our Voom Fibre product.· Campaign cost £178,316 and drove £344,124 worth of sales qualified leads· Email campaign drove 54% of total marketing qualified leads· Top email open rates - 73%· Over 1k call back requests from paid social

A fixed-term contract supporting the Head of Marketing, this role covered planning, managing and executing all marketing communications activity cross channel for both Dental and Health Clinics, Product Managers and Operational teams for the Bupa Health Clinics (BHC) business unit. Key responsibilities:• Achieve growth targets in customer acquisition & retention• Create and develop an acquisition and retention strategy for marketing communications for BHC• Support a team of four direct reports• Manage and deliver all campaign requests within budget

A fixed-term contract covering maternity leave, this role involved overall responsibility for all Direct Marketing from acquisition to loyalty and retention programmes on both Consumer and SME segments. Key responsibilities:Managing and facilitating the execution of all directing marketing requirements of the Bupa Healthcare business across all products, ensuring full integration with other channels to achieve objectives and hit targetsManaging the workload and development of a team of four£1.3 responsibility for B2C and SME budgets, executing activity at cost effective levels and ensuring full reconciliation Stakeholder management: gaining buy-in from up to 15 separate departments and ensuring full Financial Conduct Authority complianceManaging and prioritising the workload of all direct marketing briefs with the in-house studioPrint management; overseeing and ensuring the best value printing methods were used for optimum response

Handled the day-to-day management of a wide range of campaigns; typically worked on between 12 and 30 campaigns simultaneouslyManagement of budgets for campaigns (typically £15K - £100k); held £1.1M budget responsibility for a handset box collateral programmeDay-to-day management of the creative agency, ensured all creative work was aligned with briefs and commercial objectivesCo-ordinated multiple internal and external stakeholders to ensure all activity was delivered on time and to budgetReviewed and evaluated creative work through comprehensive analysis of response rates and communications channels, feeding information back into current and future campaigns to improve performanceManaged the design and production of in-box handset literature guides to reduce pressure on resources during customer set-up of new phonesAchievements:Devised, planned and created a monthly e-newsletter to pay-as-you-go customers delivering initial results of between 20%-30% open ratesAchieved a £1.4M revenue uplift from a single direct mail campaignWon a 2X DMA Gold Awards in 2011 as a result of the success of a specific campaign; also short-listed for an international DMA ECHO Award and recognised by Campaign magazine for one of the Top Ten Direct Mail campaigns of 2011Consistently achieved personal performance targets throughout employment within this post

Initially employed as Publishing Executive; promoted to Publishing Manager. Responsible for the publishing and e-content requirements of the retail marketing team which included production of a total of 4 magazines, as well as other in-store content such as touch screen information points and POS items.Key responsibilities:Coordinated the entire production process for all material, including managing print and creative agency relationships for a main store / channel magazine as well as business and broadband titlesHandled agency and internal stakeholder management, developing lasting and productive working relationships Worked directly with internal teams to source advertising to fund the magazine in order to ensure the operation remained cost neutralManaged interactive content updates for digital touch screen units in storeCreated and implemented a wide range of ad hoc Point of Sale campaignsAchievements:Generated a 4% cost saving through the successful management of a complete magazine refresh, resulting in improved usability of the publication as a sales tool within Orange storesDeputised for Publishing Manager during a period of long-term sickness, managing all publishing contentEstablished effective working relationships and processes with all stakeholders to produce monthly publications with no errors for the first time in the history of the magazineSuccessfully designed the customer journey for auto-top-up machines in Orange stores nationwide

Initially employed within a part time direct sales role in 2001, achieved promotion to Branch Manager with responsibility for managing and overseeing all store operationsKey functions included maximising sales and ensuring the provision of excellent customer service, in addition to managing a profit and loss accountIncluded responsibility for managing, motivating, training and developing a team of six staff Coordinated the set up, opening and launch of new store (within 1 week) effectively and to schedule

Involved providing support to the Managing Director of a small advertising agencyKey responsibilities included coordinating and managing campaigns, as well as handling credit controlAdditionally project managed an office relocation within this post