Gina Marcus work email
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Gina Marcus personal email
Creative and data-driven brand strategist with 6+ years of experience in client relationship management and marketing. Proven track record of leading brand and communication strategies, storytelling through data, and delivering insights-driven recommendations that drive business growth. Adept at leading cross-functional teams through multi-phase projects, aligning campaigns with consumer insights, and spearheading brand positioning efforts. Passionate about innovation and staying ahead of trends, leveraging creative and analytical approaches in fast-paced environments to propel brand evolution.CORE COMPETENCIES: Healthcare Marketing • Brand Strategy Development • Client Management • Brief Development • Storytelling • Data Analysis • Qualitative & Quantitative Research • Cross-Functional Team Leadership • Content Development • Design
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Brand Strategy Consultant, InsightsKantar Jun 2023 - PresentLondon, Gb• Design and execute end-to-end custom primary research for Fortune 500 companies, providing insights into growth opportunities, customer sentiment, and advertising strategy• Conduct in-depth data analysis to evaluate ad performance, communicate the “why” behind results, and make actionable recommendations through presenting story-driven reports to stakeholders• Use insights to inform data-driven marketing strategies, leveraging consumer insights and performance metrics to optimize ad campaigns across various channels, including social media and digital platforms• Retain and grow revenue from new and existing client relationships across various industries, including healthcare, technology, automotive, quick service restaurants (QSR), and consumer packaged goods (CPG) -
Client Manager, InsightsKantar Jan 2023 - Jun 2023London, GbLed client communications across solutions, including creative, brand, and media, to support client engagements
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Consultant, Brand Strategy Group, InsightsKantar Nov 2021 - Jan 2023London, Gb
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CopywriterJj Media Jan 2023 - Feb 2024Toronto, Ca• Supported B2B and B2C companies in digital marketing, web/graphic design, and content creation• Wrote web and social media content for diverse industries ranging from financial services to fashion, utilizing compelling marketing strategies to portray the brands’ voices and resonate with target demographics -
Senior AnalystFlywheel Partners Apr 2020 - Aug 2021New York, 10004, Us• Directed all phases of global product launch campaigns and pharmaceutical sales training for Pfizer, Johnson & Johnson, Bausch Health, Bayer Technology, Nestlé, Gerber, and Wyeth Nutrition, successfully managing multiple projects simultaneously• Promoted to Senior Analyst after growing Nestlé partnership, securing 3 years of contract renewals• Collaborated with Creative and Production teams to provide high-quality service and premium deliverables• Wrote and peer-reviewed copy against references, ensuring compliance with medical, legal, and regulatory (PRC) requirements• Drove A/B testing and creative iteration to optimize subject lines, improving open rate by 20% -
AnalystFlywheel Partners Aug 2018 - Mar 2020New York, 10004, Us
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Marketing ManagerBirovenus Medical Spa May 2018 - Dec 2018Red Bank, New Jersey, Us• Spearheaded a rebrand and website refresh: redesigned logo, wrote copy, designed webpages, and developed print & digital assets• Improved Google rating through a streamlined review submission process and increased social media impressions by 400% -
Social Media ManagerBirovenus Medical Spa Oct 2015 - May 2018Red Bank, New Jersey, Us• Determined seasonal promotional offers informed by informal qualitative observations of consumer behavior knowledge of services• Designed and launched an engaging iOS and Google Play app and introduced a loyalty program• Developed creative strategy for paid social channels
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Research AssociateUniversity Of Rochester Medical Center Oct 2015 - Apr 2018Rochester, Ny, Us• Recruited patients on research protocol to evaluate patient-reported outcomes, administered surveys, and digitized data for analysis -
Senior Teaching Assistant, Organic Chemistry IUniversity Of Rochester May 2017 - Dec 2017Rochester, Ny, Us• Resource for onboarding new workshop leaders• Ambassador for DEI training -
Teaching Assistant - Organic Chemistry I & IiUniversity Of Rochester May 2016 - May 2017Rochester, Ny, Us• Leveraged varied pedagogical approaches in recitations of 10–12 students • Recruited participants for a program designed to educate TAs on possible barriers in learning (e.g., learning disabilities, racial/gender biases)• Proctored and established grading metrics for exams
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Teaching Assistant, General Chemistry I & IiUniversity Of Rochester Sep 2015 - May 2016Rochester, Ny, Us• Led a workshop of 10–12 students to reinforce what was taught in the lecture• Completed a semester-long research project on the relationship between students’ learning styles and problem-solving
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Medical Administrative AssistantBrain Mind Harmony May 2015 - Aug 2015Red Bank, New Jersey, Us• Facilitated drug screenings for drug addiction patients• Called in prescriptions to pharmacies on behalf of the doctor• Managed billing and submitting insurance claims on behalf of patients• Managed payments/sale transactions and reported earnings at the end of each day• Pulled charts and requested the appropriate paperwork from clients
Gina Marcus Skills
Gina Marcus Education Details
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University Of RochesterAnd Society -
St. John Vianney High SchoolHigh School
Frequently Asked Questions about Gina Marcus
What company does Gina Marcus work for?
Gina Marcus works for Kantar
What is Gina Marcus's role at the current company?
Gina Marcus's current role is Brand Strategy Consultant, Insights by Kantar.
What is Gina Marcus's email address?
Gina Marcus's email address is gi****@****ers.com
What schools did Gina Marcus attend?
Gina Marcus attended University Of Rochester, St. John Vianney High School.
What skills is Gina Marcus known for?
Gina Marcus has skills like Public Speaking, Leadership, Event Planning, Research, Project Management, Microsoft Office, Microsoft Word, Music, Customer Service, Women's Rights, Web Design, Social Media Marketing.
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