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Experienced Chief Revenue Officer with a demonstrated history of working in the consumer goods industry. Skilled in Consumer Products, Coaching, Sales, Retail, and Event Management. Beautycounter’s mission is to get safe products into the hands of everyone. We’re a beauty brand dedicated to radical transparency, and our Ingredient Selection Process sets a new standard for health and safety while ensuring our products are effective and beautiful.
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Chief Revenue OfficerBeautycounter Sep 2012 - PresentSanta Monica, California, UsBeautycounter is more than a line of great makeup and skincare. It is a movement. Empowering women, challenging the current beauty industry and improving the way we look and feel. -
Vice-President, SalesArbonne International Feb 2009 - Sep 2012Irvine, Ca, UsProvided strategic direction for two departments and managed a team of 12 responsible for sales incentives, recognition, sponsoring, training and Field Development programs.Responsible for accelerating revenue growth and profitability by developing a sales & sponsoring strategic plan that cultivated business builders; business builder base doubled in first half of 2012 versus 2011.Lead and managed the Field Development and Sales Training teams responsible for educating, incentivizing and recognizing the Independent Sales Force to reach sales & sponsoring goals.Member of a senior management team. Provided in-depth analysis on market, competition and trends including evaluating initiatives for efficiency, ROI and the alignment of sales strategies to ensure effectiveness of programs and incentives. -
Vice-President, SalesDove Chocolate Discoveries Jun 2007 - Sep 2008UsProvided sales leadership for a start-up DSA Company and grew the Independent Sales Force to 1000 and sales of $2.2 MM in year one of business.Developed sales strategy and promotional plans designed to drive revenue growth.Identified, trained and developed sales skills for an initial group of Sales Force Leaders responsible for the five largest markets within the organization.Selected and managed a staff of three Regional Sales Managers responsible for geographic growth and expansion.Implemented a recruitment strategy equally balancing corporate supported events and organic growth within specific regions of the US.Partnered with outside consultants to establish a new Compensation Plan based on a stair-step, break away model. -
Vice-President, Communications & EventsPartylite Gifts, Inc May 2004 - Jan 2007Provided strategic direction for three departments and managed a team of 17 responsible for marketing communications, public relations and meetings & events.Developed monthly communication plans and created marketing materials to better inform, educate and motivate 37,000+ sales consultants.Partnered with Public Relations firm to develop PR plans which supported brand positioning and built awareness of the PartyLite name.Orchestrated both the creative and logistical elements of a $3.5MM dollar national convention ensuring consistency in messaging and delivery of services.Initiated process improvement procedures in the fulfillment of meetings and trips; improving the experience for the attendees while creating efficiencies and reducing expenses by 10% each year.
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Director, Sales PromotionsTupperware Feb 2002 - Apr 2004Sales Promotions, Training & EventsCreated monthly promotional programs that supported the company’s strategic plan for growth in sales, activity and recruitment. Managed three departments and a $50MM dollar budget.Implemented a summer recruiting campaign, resulting in 60,000+ new consultants in eight weeks.Created training systems for new consultants and leaders, improving their skills and early success rates. Developed training curricula to support the launch of a new Compensation Plan, resulting in a smooth transition.Led a cross-functional task force responsible for contemporizing the Tupperware party, resulting in a 6% increase in sales per party and a 50% increase in attendance.
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Director, SalesOpen Invitation Jun 2001 - Jan 2002Sales Training and DevelopmentReported to the CEO and managed four Regional Directors charged with growing sales and new consultants through training events.Created Open Invitation University and developed a training strategy focused on recruiting new consultants and developing new leaders.Developed multi-level training programs for all sales meetings, providing more educational options based on skill and experience. Designed and developed recruiting materials and retention programs.
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Director, Training & CommunicationTupperware Aug 1998 - May 2001Sales Training & CommunicationsLaunched Tupperware University, offering for the first time, streamlined training curriculum for each level of the Sales Force.Built the training department by hiring a team of six to write curricula to better support the launch of new products and programs.Created and facilitated a five-day training program designed to transition 500+ sales leaders onto a new business model.Introduced new communication initiatives including a national magazine to increase affinity with the company.
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Manager, Sales TrainingThe Longaberger Company Sep 1996 - Aug 1998New York, Ny, UsSales Training and DevelopmentHired, trained and led a team of five to develop training curricula focused on selling, recruiting and leadership.Facilitated a leadership development program for the senior sales management team, resulting in a 30% increase in first time management promotions.Coordinated multi-level training events for all company sponsored meetings and new product launches. -
Manager, TrainingThe Dollywood Company Sep 1993 - Sep 1996Launched Dollywood University, offering training support for both management and hourly employees.Hired and trained a team of 7 trainers to facilitate over 20 different training programs.Coordinated the certification of all new employees through a 16-hour orientation process; benchmarked against the Disney orientation program.Wrote on-the-job training manuals for the eight operational business units of the company.
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National RepresentativeChi Omega Fraternity Executive Headquarters Jun 1990 - Aug 1992Memphis, Tennessee, UsEducated local chapter officers, alumnae, and University administrators on the fraternity’s rules & policies. Communicated policies and procedures to chapter members; providing guidance in legal, financial, and personnel matters.Provided written evaluations and analysis to local chapters and University/College administrators. Established two new chapters by initiating a recruitment and development plan; trained all new members and alumnae (Stanford & Villanova University).
Gina Murphy Skills
Gina Murphy Education Details
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University Of Tennessee, KnoxvilleEnglish & History -
University Of Tennessee, KnoxvilleBachelor Of Arts (Ba) - History & English
Frequently Asked Questions about Gina Murphy
What company does Gina Murphy work for?
Gina Murphy works for Beautycounter
What is Gina Murphy's role at the current company?
Gina Murphy's current role is Chief Revenue Officer at Beautycounter.
What is Gina Murphy's email address?
Gina Murphy's email address is gi****@****ast.net
What is Gina Murphy's direct phone number?
Gina Murphy's direct phone number is +150836*****
What schools did Gina Murphy attend?
Gina Murphy attended University Of Tennessee, Knoxville, University Of Tennessee, Knoxville.
What are some of Gina Murphy's interests?
Gina Murphy has interest in Kids, Investing, Outdoors, Sweepstakes, Electronics, Home Improvement, Shooting, Reading, Sports, Automobiles.
What skills is Gina Murphy known for?
Gina Murphy has skills like Leadership, Training, Sales, Marketing Strategy, Marketing, Team Building, Strategic Planning, Management, Direct Sales, Start Ups, Sales Management, Cross Functional Team Leadership.
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