Gina Crisci Email & Phone Number

-Collaborate with Marketing Strategists and Account Directors in the execution of digital marketing strategies and plans for VisionPoint’s clients.-Execute advertising campaigns for multiple clients, across digital marketing channels within your designated specialty which may include:multimedia/programmatic media (StackAdapt, YouTube, etc.)SEM (Google Ads, Bing Ads, etc.)social media (Facebook Ads, LinkedIn Ads, etc.)-Consult with our analytics team to… Show more -Collaborate with Marketing Strategists and Account Directors in the execution of digital marketing strategies and plans for VisionPoint’s clients.-Execute advertising campaigns for multiple clients, across digital marketing channels within your designated specialty which may include:multimedia/programmatic media (StackAdapt, YouTube, etc.)SEM (Google Ads, Bing Ads, etc.)social media (Facebook Ads, LinkedIn Ads, etc.)-Consult with our analytics team to plan, implement tracking, and manage marketing metrics within the platforms and marketing dashboards to contribute to campaign reports.-Utilize the full suite of platform reporting tools and Google Analytics to interpret and act on performance, making optimizations to constantly improve campaign performance.-Maintain current, in-depth knowledge of CRO best practices along with a wide variety of digital media channels. Show less

The primary function is to facilitate day-to-day execution of search engine marketing programs for clients ranging from small to mid-size companies up through Fortune 100 corporations. The role focuses on:-Planning, setting up, and managing PPC campaigns for clients;-Tracking, analyzing, and reporting results on campaign performance;-Understanding clients' digital marketing goals in order to measure success;-Improving clients' paid website leads through planning, coordination… Show more The primary function is to facilitate day-to-day execution of search engine marketing programs for clients ranging from small to mid-size companies up through Fortune 100 corporations. The role focuses on:-Planning, setting up, and managing PPC campaigns for clients;-Tracking, analyzing, and reporting results on campaign performance;-Understanding clients' digital marketing goals in order to measure success;-Improving clients' paid website leads through planning, coordination, management, and monitoring of varying PPC campaigns;-Owning the entire paid search channel, driving numbers, converting into real leads and ultimately revenue;-Identifying KPIs and completing work as needed to improve clients' ad performance;-Conducting keyword research, advising on ad spend and ad placement, testing ad copy, and optimizing campaigns for lean performance;-Staying current on PPC / SEM practices and collaborating with peers on the Digital Marketing team. Show less

The Senior Digital Strategist is an expert, leader, and resource to the digital advertising team on digitalmarketing trends, strategies, and technical implementation. The Senior Digital Strategist implements and manages search, display, social, and retargeting digital advertising campaigns that are aimed at generating and managing online advertising campaigns to surpass goals of RNL’s clients. They maintain a forward thinking vision and keep the organization’s business goals in mind on a… Show more The Senior Digital Strategist is an expert, leader, and resource to the digital advertising team on digitalmarketing trends, strategies, and technical implementation. The Senior Digital Strategist implements and manages search, display, social, and retargeting digital advertising campaigns that are aimed at generating and managing online advertising campaigns to surpass goals of RNL’s clients. They maintain a forward thinking vision and keep the organization’s business goals in mind on a daily basis. Show less

Pittsburgh, Pennsylvania, United States

Univeresity Of Dayton

University Of Dayton

-Connect with past alumni, parents, friends, and family to ask for donations for the University.-Place calls to raise money for scholarships, organizations, and different funds at the University.

Greater Pittsburgh Area

-Sales Lead-Introduced new products and merchandise to customers-Trained new employees to improve their skills for being a future sales lead for the company -Implement new order fulfillment process for better and more popular products-Processed and organized shipment -Worked the audit two times per year-Schedule the fellow employees -Open and close the store-Cashier

Bachelor Of Business Administration - Bba, Marketing, Digital Marketing

Activities and Societies: Women in Business (WIB), Alpha Phi, Love Your Melon Club (LYM), The Blockchain Club, Christmas on Campus

Education record

Earned 6 credits at the Palazzo Vettori: HIST 38195 - Italian Mafia History HDFS 42092 Human Development and Family Studies – Love.