Gina Hernandez

Gina Hernandez Email and Phone Number

Ecommerce Content Strategy and Operations @ Holland America Line
seattle, washington, united states
Gina Hernandez's Location
Seattle, Washington, United States, United States
Gina Hernandez's Contact Details

Gina Hernandez work email

Gina Hernandez personal email

About Gina Hernandez

Strategic and results-driven communications professional with over 10 years in eCommerce, digital marketing, operations, public relations and social media marketing. Strong problem-solver that is able to effectively develop a business process and creatively think through a scope of a project. Thrives in fast paced environment and collaboratively works cross-functionally among departments. Areas of Expertise• eCommerce Marketing• Digital Marketing Strategy• P&L Management • Project Management • Customer Service• Vendor Management• Marketing AnalyticsI always appreciate the opportunity to network. Please feel free to contact me directly.

Gina Hernandez's Current Company Details
Holland America Line

Holland America Line

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Ecommerce Content Strategy and Operations
seattle, washington, united states
Employees:
5957
Gina Hernandez Work Experience Details
  • Holland America Line
    Senior Manager, Ecommerce Content Strategy And Operations
    Holland America Line Jan 2022 - Present
    Seattle, Washington, United States
  • Holland America Line
    Content Project Manager
    Holland America Line Aug 2019 - Jan 2022
    Seattle, Washington, United States
  • Big Lots Stores
    Ecommerce Marketing Specialist
    Big Lots Stores Jun 2016 - Jul 2019
    Seattle, Wa
    Working as a contractor at Big Lots eCommerce Department.• Utilizes analytics to enhance the design and content of the homepage in order to improve the click through rate and drive retail sales dollars. • Works with cross functional teams, including online merchandising, graphic designers, and information technology team to identify opportunities for enhancements in order to improve the customer experience.• Enhances the customer experience on BigLots.com by programming web content.
  • Society For New Communications Research Of The Conference Board
    Executive Director
    Society For New Communications Research Of The Conference Board Mar 2012 - Feb 2016
    • Identified, built, and maintained strong relationships with partners and vendors.• Developed metrics to analyze social media campaigns and created benchmark reports, resulted in increased social media engagement.• Managed staff, consultants and volunteers.• Assisted with fielding qualitative and quantitative market research projects; used Qualtrics (a survey platform), edited research and developed promotional content.• Planned logistics, content and oversaw budget for an annual conference, cut cost by 40%.
  • Society For New Communications Research
    Program Director
    Society For New Communications Research Mar 2011 - Feb 2012
  • Re:Imagine Group
    Senior Account Executive
    Re:Imagine Group Jul 2010 - Mar 2011
    San Francisco, Ca
    Worked on media campaigns to secure coverage in traditional, business vertical and broadcast for clients in mobile advertising, mobile applications and consumer based products.• Secured coverage and increased visibility by developing news stories and creating different angles for clients that served in mobile advertising and the health industry. Pitched stories to local and national publications and trade shows.• Worked on 3-4 clients regularly while providing support to partners and VPs and directors with new business proposals and business operations.• Developed and maintained media lists and orchestrated speaking and award opportunities for clients.• Played a critical role to the structure and flow of the agency, and the day-to-day workings of agency.• Assisted the Partners, VP, and Directors in developing and launching new business proposals.• Developed and maintained media and blog lists, monitored daily coverage, tracked industry news, and orchestrated speaking and award opportunities for clients.• Built, launched and optimized several campaigns for clients from startups to Fortune 500 companies in the consumer and technology field.• Secured traditional and social media coverage which increased clients’ visibility across different markets.
  • Re:Imagine Group (Formerly The Conversation Group)
    Research Associate / Account Executive
    Re:Imagine Group (Formerly The Conversation Group) Jul 2008 - Jul 2010
    San Francisco, Ca
    • Secured coverage and increased clients’ visibility across different markets by developing news stories for clients that served in mobile advertising and the health industry. • Pitched stories to local and national publications and trade shows.• Developed and maintained media and blog lists, monitored daily coverage, tracked industry news, and orchestrated speaking and award opportunities for clients.
  • Foot In Mouth Entertainment
    Executive Assistant
    Foot In Mouth Entertainment Sep 2007 - Mar 2008
    • Assisted host and executive producer of a late night television show.•Executed funding deals with advertising clients.• Developed a list of companies that would be interested integrating products on a show that reaches out to the shows 18-34 demographics. • Secured segment locations.• Liaison between host/EP and publicist.• Assisted in production schedule supervision
  • Ny State Assembly
    Intern
    Ny State Assembly Jan 2007 - Jun 2007
    Albany, New York Area
    • Represented assemblyman during meetings with lobbyists and special interest groups.• Responded to constituent letters regarding legislation.• Tracked and organized bills and legislation for assemblyman.• Prepared bill memos, and prepared session and committee calendars.• Worked with Commission on Rural Resources.

Gina Hernandez Skills

Social Media Strategic Communications Media Relations Blogging Nonprofits Social Media Marketing Public Relations Marketing Press Releases Marketing Communications Social Media Measurement Digital Media Integrated Marketing Non Profits Non Profit Administration Advertising Reputation Management

Gina Hernandez Education Details

Frequently Asked Questions about Gina Hernandez

What company does Gina Hernandez work for?

Gina Hernandez works for Holland America Line

What is Gina Hernandez's role at the current company?

Gina Hernandez's current role is Ecommerce Content Strategy and Operations.

What is Gina Hernandez's email address?

Gina Hernandez's email address is he****@****ail.com

What is Gina Hernandez's direct phone number?

Gina Hernandez's direct phone number is +163131*****

What schools did Gina Hernandez attend?

Gina Hernandez attended Syracuse University.

What are some of Gina Hernandez's interests?

Gina Hernandez has interest in Economic Empowerment, Politics, Education, Disaster And Humanitarian Relief, Human Rights, Arts And Culture, Health.

What skills is Gina Hernandez known for?

Gina Hernandez has skills like Social Media, Strategic Communications, Media Relations, Blogging, Nonprofits, Social Media Marketing, Public Relations, Marketing, Press Releases, Marketing Communications, Social Media Measurement, Digital Media.

Who are Gina Hernandez's colleagues?

Gina Hernandez's colleagues are Abubakar Majid, Reno Fadhlan Luntungan, Vigi Adi, Karmachitta Mahendra, Lotte Rutten, Erica Fields, Johan Syahris.

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