ECOMMERCE, DIGITAL MARKETING AND CRM STRATEGY AND PLANNING | PLAN IMPLEMENTATION LEADERSHIP | SEARCH ENGINE MARKETING | SOCIAL NETWORK MARKETING | AGENCY SEARCHI'm an eCommerce, CRM, and Digital Marketing expert with more than 25 years experience in building brands and revenue. My sweet spot is utilizing knowledge built from data, research, and experience to create marketing strategies and plans and lead internal and external implementation teams to acquire, convert and retain customers through superior customer experiences. Channels of focus include websites, CRM, social platforms, email, display, paid search, and SEO. I have a deep understanding of how to build brands and drive online sales, including meeting goals and leading teams that include internal personnel and agencies, consultants, and technology vendors. I'm adept at getting the job done as evidenced by my consistent record of exceeding goals in awareness, perception shifts, and incremental revenue, along with award-winning work in digital channels and publicity.I place a high value on strategy combined with excellence in execution, collaborating, and being resourceful. I love solving problems, helping bring brands to life, creating marketing channel strategies, building strong client-agency relationships, developing new ideas, leading execution, and coaching others. This love of the work, combined with a strong focus and decision-making ability, helps me to move fluidly between strategic thinking and implementation. I appreciate direct, respectful communication and the way it supports decision-making and people development.