Ginett Colón Email & Phone Number

Northfield, Il, Us

New York, Ny, Us

Creative and design direction for the redesign of Caterpillar’s main website, Cat.com. Led a team of designers in creating a fully responsive site which enhanced the search and buying functions, and ensuring web accessibility compliance.

Chicago, Il, Us

Collaborated with designers in Chicago, Toronto and New York to create a fully responsive site for senior citizens looking for information on retirement and assisted living.

Walldorf, Bw, De

UX|UI design and strategy for iOS apps, web apps, and design language optimization. Collaborated with international team of UX designers located in Dublin, Germany, Toronto, Budapest and Palo Alto on a weekly basis. Lead the UX process and design for SAP and Apple's first partnership app, using SAP's design language called Fiori for iOS.

Seattle, Wa, Us

UX|UI design and strategy for web, iOS and Android. Created apps for clients like John Deere, AbbVie, Coveris and GGP. Championed UX best practices internally, and helped launch Slalom Chicago's first UX team.

Chicago, Illinois, Us

Art Director - Chicago Tribune Media Group / Jan 2013 – Jan 2015Supported 8 other markets with multimedia design and marketing includingoutdoor print and digital campaigns, mobile and web design. Designed iOSand Android apps for clients and partners including RedEye, MASH, and LATimes, among others.Art Director - Tribune Interactive - ForSaleByOwner.com / Jan 2012 – Jan 2013Worked with internal Tribune brand ForSaleByOwner.com by redesigningtheir responsive site, and helping them refresh their brand with a new logo.Responsible for the conception, design, and execution of digital creativefor integrated initiatives including website design and development, onlineadvertising, mobile ads, social media ads, and print advertising.User Experience Lead - Tribune Technology / Feb 2011 – Jan 2012User-centered interface and interactive design for web, Android, iPhone, iPad,and WindowsPhone 7 mobile applications for Tribune markets, and clients.Logo, branding, concept design and information architecture for new andexisting Tribune websites and mobile apps.Senior UX Designer - Tribune Technology / Jan 2008 – Feb 2011Helped drive the focus of design to the overall user experience and interaction.Created branding and UI design for start-up projects. Created online adcampaigns and micro-sites based on clients requirements. Worked on designsin multiple formats including: flash ads and micro-sites, flash games, printdesign, motion graphics, web design and illustration.Interactive Advertising Producer - Tribune Broadcasting - WSFL-TV / Jan 2007 – Jan 2008In charge of creating promotional ads and micro-sites for Tribune Broadcastingand Tribune Interactive. Front-end web design on all 26 tribune sites, as wellas re-design of station logos. Designed the WGN 60th Anniversary site, as wellas the WPIX 60th site. Designed Tom Skilling's Fermilab Seminar micrositewhich got nominated for an Emmy in 2008.

Worked as a multi-media designer for multiple ad agencies throughout Chicago. Designed responsive B2B and B2C sites, mobile apps and interactive web games.

Us

Created promotional print material for real estate agents, and the company. Created all print and web ads for company and in-house pre-construction projects. Managed and created weekly and monthly ads for company's affiliate markets, including: Miami Herald, Sun Times, Ocean Drive magazine and New York Times online.

Pr

Created original concept and artwork for Pepsi and Frito Lay’s “Better for You” campaign. Created artwork, presentation and commercials for SOBE drinks “Beber es Saber” campaign. Ads later published on local design magazines and animated for TV. Designed winning logo for Pizza Hut’s Gilbertini Pasta.