Gineve Lee Email & Phone Number

Hong Kong

- Manage various marketing and outreach programmes, e.g. symposium, publications, school tours etc, to facilitate communication with and engagement from schools and the education/ parents communities.- Planning and organizing various events such as Career Master Reception and Symposium to promote VTC programmes and facilities with significant impact on programme application numbers.- Organize engagement activities e.g. Parents Talks and publications, e.g. Parents Booklet for parents… Show more - Manage various marketing and outreach programmes, e.g. symposium, publications, school tours etc, to facilitate communication with and engagement from schools and the education/ parents communities.- Planning and organizing various events such as Career Master Reception and Symposium to promote VTC programmes and facilities with significant impact on programme application numbers.- Organize engagement activities e.g. Parents Talks and publications, e.g. Parents Booklet for parents group. Show less

Hong Kong

- Formulate, implement and govern Digital/ Social Media, Customer Relation Management (CRM) and Public Relations (PR) program.- Manage social media platforms (Facebook & Instagram, YouTube etc.) from content planning, copywriting to advertising.- Formulate & manage loyalty program, VIP activities and promotions to drive VIP sales and engagement to the brand.- Handle PR activities including press release write-up, shootings, and KOL social networking.- Manage the production of… Show more - Formulate, implement and govern Digital/ Social Media, Customer Relation Management (CRM) and Public Relations (PR) program.- Manage social media platforms (Facebook & Instagram, YouTube etc.) from content planning, copywriting to advertising.- Formulate & manage loyalty program, VIP activities and promotions to drive VIP sales and engagement to the brand.- Handle PR activities including press release write-up, shootings, and KOL social networking.- Manage the production of brand videos, catalogues and programming for various online and offline campaigns. Show less

Hong Kong, Kwai Chung

- Planning and execution of full spectrum of branding and integrated MARCOM programme for 5 – 6 fashion & accessories brands, incl. NINE WEST, STVE MADDEN in APAC (incl. China, Hong Kong, Taiwan and Japan markets). - Assist regional marketing manager in brand development and execution of creative offline and digital marketing campaigns (e.g. Shop-on-Wall campaign) for multi-brand concept store - CENTRAL CENTRAL and E-commerce site – CCSHOP.COM to achieve company’s objective in… Show more - Planning and execution of full spectrum of branding and integrated MARCOM programme for 5 – 6 fashion & accessories brands, incl. NINE WEST, STVE MADDEN in APAC (incl. China, Hong Kong, Taiwan and Japan markets). - Assist regional marketing manager in brand development and execution of creative offline and digital marketing campaigns (e.g. Shop-on-Wall campaign) for multi-brand concept store - CENTRAL CENTRAL and E-commerce site – CCSHOP.COM to achieve company’s objective in expanding online and generating O2O business.- From planning to execution, as a lead of seasonal advertising campaign shooting and other marketing collaterals, e.g. (print & digital) lookbooks, videos and premiums etc.- Cross departments (incl. E-commerce, digital teams and agency) coordination to manage SEM and advertising campaigns for CCSHOP.COM and perform data analysis of SEM data, conduct market research for reviewing and maintaining its service performance and brand awareness.- All-rounded event management for regional fashion shows and PR events by working closely with brand team, local team and external vendors. e.g. Nine West FW12 & SS13 collection preview event.- Supervising junior colleagues for project execution and performance monitoring. Show less

Hong Kong

- Provide administration support to regional team. - Sourcing and production works, ensure vendors are delivering projects on time and meet quality standard.- Product shooting arrangement- Provide supports to local offices in ordering and delivery of marketing and operation materials.- Accounting and shipping arrangement.

Hong Kong, Wan Chai

- Manage multi-national online and tele-based market research projects (both ad hoc and tracking surveys). Scope of industry incl. Mobile Technology, Tourism, Finance, Consumer goods etc.- Perform quality and time controls to projects, from questionnaire design, data collection to reporting stage.- Costing, quotation & project planning to both internal and external clients.- Daily client servicing and ad hoc request follow up.

Hong Kong, Taikoo Plaza

- Perform counter transactions, e.g. bank-in/ out, bank draft, remittance, bank account opening etc.- Provide customers services and follow up enquiries.

Hong Kong, Wan Chai

- Assist in project operations, e.g. F2F interview arrangement, interview call list preparation etc.- Interview quota control- Overseeing interviewers to ensure interview are performed within time period and in standard manner.- Data input of statistical information- Quality check on completed questionnaires

Bba (Hons) In Business Management, Marketing And Human Resources, Gpa 3.17

Strong interest in Marketing field. Having an excellent academic results in subjects: Business Strategy, Consumer Behaviour, Marketing.

Biology, General

Activities and Societies: Vice President of House Members of Athletic team