Ginger Jiang Email and Phone Number
Ginger Jiang is a Marketing | Digital | Social Media | PR | Events at 太古地产.
太古地产
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- swireproperties.com
- Employees:
- 966
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Office Marketing Manager太古地产 Sep 2024 - PresentFor Chinese Mainland -
Director Of Marketing And CommunicationsShangri-La Group Jul 2022 - Sep 2024中国 北京市Property: JEN Beijing by Shangri-LaOversee PR, Digital Marketing, Social Media, Design and Events. -
Assistant Director, Digital Marketing And E-CommerceShangri-La Group Oct 2018 - Jul 2022BeijingProperty: JEN Beijing by Shangri-LaBuild up Digital Marketing team and ecosystem from zero. -
Senior Digital StrategistPublicis Sapient Sep 2017 - Oct 2018BeijingPublicis.Sapient Beijing OfficeKey Client : Nestle (IMF, Gerber, Yiyang and RTD Coffee)Key Responsibilities: 1. Deliver branding strategy and digital marketing strategy based on client’s business objective;2. Provide tailor-made communication strategy for client’s marketing purpose;3. Plan for client’s integrated marketing communication campaigns and support for KPI setting;4. Organize market research for industry trends, Chinese consumer insights and client’s competitive analysis;5. Coordinate with internal creative team and external vendors for digital campaigns deliverables. -
Digital Senior Account ExecutiveDentsu Aegis Network Oct 2016 - Sep 2017Hong KongSame Same Agency HK officeKey Clients: Shangri-La, Rosewood, New World, Hotel Jen, Christie's, Manulife, Berluti, etc.Key Responsibilities: 1. Provide social communication strategy and media plan for clients based on their marketing objectives;2. Manage and monitor client’s Social CRM executions on daily basis;3. Organize China digital market research and clients’ competitive analysis;4. Organize workshop for clients’ internal experts to better understand China social media landscape;5. Lead an account team of three and coordinate with external vendors for deliverables;6. Support to new business development and lead pitch presentations. Milestones:1. Shangri-La China Social CRM Maintenance, 2016-20172. Hotel Jen Leave Boring Behind Campaign, 20173. Manulife WeChat Mainlander Content Strategy 20174. Rosewood Phuket Facebook and Instagram Set-up and Content Strategy, 20175. New World Hotel Social Media Optimization Plan, 20176. Berluti WeChat & Weibo Content Strategy, 20177. Christie's Auction China Social Media Workshop, 2016 -
Social Media SpecialistImperatrice Hong Kong Oct 2014 - Oct 2016Hong KongResponsibilities and Accomplishments:1. Social Media: Manage company’s official social platforms (WeChat, Weibo, Facebook and Instagram) for making communication calendar, creating contents and monitoring daily performance;2. E-Commerce: Lead to set-up a brand-owned EC website and work closely with internal sales team and external developing vendors for daily operations.3. Public Relations: Write bi-lingual press release for company events and special sales; develop and maintain a strong relationship with medias and KOLs in Hong Kong and Mainland;4. Web Development: Coordinate website development and translate contents; manage website back-end and monitor SEM performance on Baidu and Google.
Ginger Jiang Education Details
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3.69/4 -
English Education
Frequently Asked Questions about Ginger Jiang
What company does Ginger Jiang work for?
Ginger Jiang works for 太古地产
What is Ginger Jiang's role at the current company?
Ginger Jiang's current role is Marketing | Digital | Social Media | PR | Events.
What schools did Ginger Jiang attend?
Ginger Jiang attended City University Of Hong Kong, Jiangnan University.
Who are Ginger Jiang's colleagues?
Ginger Jiang's colleagues are Angela Tseng, Jimmy Wong, Wing Keung Lui, Kitty Zhou, Chow Vicky, Kaman Tsui, Jeremy Lin.
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Ginger Jiang
Senior Talent Acquisition Specialist | Human Resources, Talent AcquisitionHuangpu District
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