Ginger Lazarus Email & Phone Number

San Francisco, Ca, Us

New York, Ny, Us

New York, Us

New York, New York, Us

Brand Management across:Abbott Nutrition American GreetingsButterballJohn DeereKimberly ClarkMorton SaltResponsibilities include:Oversee daily KPI optimizations made across different retailer platforms.Collaborate closely with the larger media team to ensure monthly and quarterly budgets are aligned and maintained. Strategize directly with clients on weekly and monthly baize to ensure both current and future projects are meeting and exceeding expectations.Report on data from past campaigns and projects and review all data prior to providing it to the clientImplementing strategies to provide growth to stagnate YoY brand resultsAssisted team in the merger of two CPG multifaceted agency collaborations while providing relevant information and assistance to ensure that the merger was efficiently completed.

London, England, Gb

Paid Search for the Kimberly Clark accounts across the Walmart retailer platform.Responsibilities include:Oversee and maintain daily pacing of sponsored campaigns.Conduct KPI reports across all brands.Backend campaign creation.Keyword targeting and Ad bidding.Maintain monthly and annual budgets.A/B testing across multiple channels.Direct client engagement for strategy across multiple departments and agencies

Website and social media rebrandingMaintained and expanded clienteleOversaw marketing and sales initiatives

Locations Across The Chicago Metropolitan Area, Us