Ginny Borja Email & Phone Number

Virginia Beach, Va

From wall to wall and floor to ceiling, inside and out, we make things look better through the vision of timeless design and strong branding—ultimately making the customer connection to your business tangible, meaningful and memorable.

● Responsible for conceptualization, design and project management of all renovation and building projects from concept through construction phase● Responsible for FF&E for renovations and new concepts for Waterman's Surfside Grille, Chix Seaside Grille & Bar and The Shack Virginia Beach with projects ranging from $50,000 to $500,000● Created strong brand identity for newly acquired Chix Seaside Grille & Bar and The Shack Virginia Beach and rebranding of Waterman's Surfside Grille with new logo image ● Manage online presence of company's brand and engage with users, strengthening customers connection to concepts for three restaurants, two event venues and a gift boutique● Implement marketing strategies aligned with renovation and rebranding of projects which led to over over 200% increase in sales during first season of renovation at Chix Seaside Grille & Bar● Ideation of new strategies and new events to position and brand concepts in line with current and desired customer base to include shifting from annual party fundraiser attracting wrong demographic to 5K run instantly creating targeted and current desired customers.● Responsible for working with current vendors and new sponsors to attract $50,000+ per event in sponsorship revenue.

Virginia Beach, Virginia

● Responsible for selection, presentation & procurement of Artwork, Lighting, & Finishes for Virginia ● Branch of Manhas Design (of Fort Lauderdale, Florida), Specializing in Restaurant & Hotel● Construction & Renovation projects ranging from $50,000.00—$1,000,000.00● Project Management of all projects from preliminary concept through construction phase

Virginia Beach, Virginia

● Built start-up, thriving at-home agency with active list of 50+ local and national clients● Maintain a high level of client longevity—many have been with the company since inception● Creation of brand identity & cultivated ‘voice’ from concept to execution ● Graphic design of all collateral marketing pieces, signage and branding items● Manage client promotions & marketing on time and on budget ● Oversee client social media voice and posts to maximize customer/client interraction● Writing and editing of information for marketing materials● Technical Proficiency includes: Adobe Photoshop, Illustrator and InDesign, Office Suite, and Wordpress coding● Experience in all media formats to include: print, web, radio, television and social media

Virginia Beach, Virginia

ATLANTIC PADDLE SOURCE, started by Doug Ellis, Jr, and Ginny and Scott Cohen, has been on the SUP scene since 2009—though not formally until 2012, offering paddlers—from beginners to advanced, truly unique experiences on the waters of Virginia Beach. Through our excellent reputation for all things SUP, community mindedness and local business connections Atlantic Paddle Source has been at the forefront of the growing scene of the sport of stand up paddling.

Virginia Beach, Virginia

● Responsible for creation, design & implentation of media for seven restaurants to include print, radio and television while managing approximately $500,000 annual budget for seven thriving restaurants. Individual restaurants netted annually 1.5 million up to 2.5 million each● Responsible for new menu and product launches, wine programs and training, employee incentives for add-on sales, and all graphic design creation and execution● Helped in the design and implementation of Webby award-winning advertising campaign● Responsible for selection, procurement and project management of all restaurant renovations

Norfolk, Virginia

● Responsible for 1 million+ territory with a domestic and global portfolio that included: wine, spirits, micro-brews, non-alcoholic drinks and sodas● Prepared & conducted employee wine trainings and dinners, trade shows and product launches● 1997 sales: $1,007,046.00, with an increase in growth of 4% over previous year; ● 1998 sales: $1,078,852.00, with an increase in growth of 6.7% in territory over previous year● 1999 sales were on track to increase by 10%+ in territory over previous year