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With over eight years of dynamic leadership in digital marketing, I specialize in crafting strategic visionsthat drive brand presence, revenue growth, lead generation, and cost savings. My expertise spans multiple channels, including social media advertising, search engine marketing, and programmatic advertising bolstered by a track record of measurable success.In my recent roles, I've spearheaded digital marketing initiatives that produced a remarkable $400M ROI. My proficiency extends beyond mere numbers. I've led cross-functional teams, fostering collaboration toalign digital strategies with overarching business objectives. Through effective stakeholder managementand strategic partnerships, I've ensured that every campaign maintains brand integrity and consistencywhile delivering tangible results. I bring a comprehensive skill set in digital marketing, including customer journey mapping, standardscompliance, email marketing, and marketing automation. Coupled with my ability to lead and mentorteams, I am well-equipped to drive success in any digital marketing endeavor.Let's Connect!
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Marketing DirectorMg Developer Aug 2024 - PresentCoral Gables, Florida, Us -
Sr. Digital Marketing ManagerRelated Group Dec 2022 - Aug 2024Miami, Fl, Us -
Digital Marketing ManagerRelated Group Aug 2019 - Dec 2022Miami, Fl, Us
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Lead Instructor / CoachBizhack Academy Mar 2018 - Aug 2019Teaching entrepreneurs, marketing professionals, and non-profits to turn web traffic into money through social media ad campaigns and email marketing. -
FounderInsignia Media Jun 2016 - Aug 2019Miami, Fl, Us -
Adjunct ProfessorMiami Dade College - College Of Engineering And Technology Sep 2015 - Aug 2019Miami, Fl, Us -
Co-FounderAd-Verb Jan 2017 - Aug 2017At Ad-Verb we're digital media connectors that focus on storytelling across social platforms.
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E-Channels Products Analyst IiMercantil Commercebank Aug 2014 - Mar 2016Coral Gables, Florida, Us- Product Owner/Manager responsible for Online Banking product development, roadmap and implementation (product/service life cycle.)- Supervise, implement and execute programs, projects and solutions that support strategies for the bank’s Digital Services and various business lines. - Work with IT, customers, and/or end users in developing and capturing business requirements that meet the product and solution strategy. - Build effective partnerships with internal staff and vendors to influence and lead changes designed to grow product and service offerings, and/or enhancements to existing products. - Communicate strategies to Management and Bank Officers to ensure customer requirements are met, and expectations are managed. - Work closely with Marketing and creative agencies on prioritizing and delivering effective campaigns and communications for new product launches. - Educate and train sales and customer support staff on new products in order to understand program objectives, expected results, and product differentiation. -
E-Banking ManagerMercantil Commercebank Jul 2013 - Aug 2014Coral Gables, Florida, Us- Participated in IT implementation projects developing electronic services in order to ensure and optimize their implementation. - Prioritized reported technical errors on the banks electronic channels to ensure their timely resolution. - Oversee the Online Support Call Center ensuring quality customer service pertaining to the banks online services is provided to customers. - Maintain and update the department’s manuals and procedures.
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E-Banking Operations SupervisorMercantil Commercebank 2007 - 2013Coral Gables, Florida, Us- Supervise the Electronic Banking dept.’s operations to ensure proper procedure and security methods are followed.- Act as liaison between internal customers and vendors related to products and services offered through the virtual channels.- Revise and controlled the department’s expenditures and budget in order to guarantee proper budget usage and optimize the cost per transaction.
Giovanni Insignares Skills
Giovanni Insignares Education Details
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Florida International UniversityGeneral -
Nova Southeastern UniversityGeneral
Frequently Asked Questions about Giovanni Insignares
What company does Giovanni Insignares work for?
Giovanni Insignares works for Mg Developer
What is Giovanni Insignares's role at the current company?
Giovanni Insignares's current role is Marketing Director at MG Developer.
What is Giovanni Insignares's email address?
Giovanni Insignares's email address is gi****@****lcb.com
What is Giovanni Insignares's direct phone number?
Giovanni Insignares's direct phone number is +178694*****
What schools did Giovanni Insignares attend?
Giovanni Insignares attended Florida International University, Nova Southeastern University.
What skills is Giovanni Insignares known for?
Giovanni Insignares has skills like Management, Business Analysis, Portfolio Management, Customer Service, Leadership, Microsoft Office, Microsoft Excel, Research, Strategic Planning, Microsoft Word, Risk Management, Social Media.
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