Develop, A/B test and analyse all Paid Advertising Campaigns (Google, Facebook, and LinkedIn), measure the ROI of every marketing channel with the help of Google AnalyticsBuild a sales funnel and establish a mailing list, as well as run Email Marketing Campaigns such as monthly newsletter, special offers, referrals, and product renewalsCarry out a complete Wordpress website redesign using Divi Builder and Photoshop, build new pages from scratch and optimize the site for better SEO performanceManage all social media accounts, which includes content marketing (blog posts, tutorials, contests, and videos), reply to reviews and schedule posts across all channelsCreate a yearly marketing plan with a general strategy, campaigns, and events and develop goals according to the given time frame and customer seasonalityCreate content for B2B marketing – take photos, do photo editing in Photoshop, make posters, edit videos, design logos and more.Train the new sales team and introduce them to all the systems, help colleagues with technical difficulties, assist COO with technology-related tasks.

Produce market research and analytics for the Account Managers, create reports on various marketing-related subjectsParticipate in weekly strategy meetings with the Global Marketing team and collaborate with offices around the world on various projectsWas given the responsibility to generate ideas and write bi-monthly articles for the FDM blog on their website and track the success of each articleCollaborate with a range of colleagues from different departments, including Recruitment, Account management and the AcademyManage job boards and respond to external enquiries